# Agent Brief. build in the style of art-and-see.com

> Machine-extracted from a live on-demand funnel teardown (2026-10-02). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Collections → Products → Cart

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 39.2% | background |
| `#fefbf6` | 21.2% | background |
| `#faf5ec` | 20.4% | background |
| `#000000` | 7.3% | support |
| `#f5ede0` | 6.6% | background |
| `#fffbf6` | 2% | background |
| `#f4ebe0` | 1.5% | background |
| `#0f1417` | 0.8% | support |

Curated roles: `accent=#f5ede0` · `bg=#ffffff` · `surface=#fefbf6` · `text=#000000`

## Type
- Display: `Inter`
- Body: `Inter`
- Size scale (px): 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 20, 28
- Radius (px): 3, 6, 8, 10, 50, 9999

## Patterns detected (fact-based). 7/15
- **Proof at every step**. Social proof (reviews / ratings / counts) present across most funnel steps. _(home: 513 reviews; p2: 513 reviews; p3: 513 reviews)_
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(p3: comparison grid: 8 rows)_
- **On-page review wall**. An embedded wall of customer reviews. _(home: WHAT CUSTOMERS SAY Art & See reviews 4.8 out of 5 · 458+ ver; p3: 4.9 out of 5 41 global ratings 5 star 82% 4 star 12% 3 star )_
- **Free shipping**. Free shipping / delivery surfaced in the funnel. _(home: Free Shipping; p2: Free Shipping; p3: Free Shipping)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Are your reproductions really painted by hand?; p2: Frequently Asked Questions How much do Top 50 Best Selling Paintings for Sale oil painting; p3: Questions about Impression, Sunrise ANSWERED FOR THIS PAINTING, NOT FOR CLAUDE MONET IN GE)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(home: 4.9/5
513 reviews on Reviews.io
Google
Trusted Store; p2: 4.9/5
513 reviews on Reviews.io
Google
Trusted Store; p3: 4.9/5
513 reviews on Reviews.io
Google
Trusted Store)_
- **Press / "as seen in"**. Media logos or an "as seen in / featured in" claim borrowing publication credibility. _(home: as seen in; p3: as seen in; cart: AS SEEN IN

4)_

## Proof language (harvested strings → templates)
- `{N} reviews`. e.g. "513 reviews"
- `{X}/5`. e.g. "4.9/5"
- `Free shipping`. e.g. "Free shipping"
- `AS SEEN IN 4`. e.g. "AS SEEN IN SAMPLES OF QUALITY Recent Hand-Painted Reproductions Disc", "AS SEEN IN 4"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 5 across 4 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.
