# Agent Brief. build in the style of article.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → C → Product → Reviews

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#2e2e2e` | 67.2% | support |
| `#ffffff` | 27.7% | background |
| `#141414` | 4.7% | support |
| `#ff6458` | 0.4% | accent/brand |

Curated roles: `primary=#2e2e2e` · `accent=#2e2e2e` · `bg=#ffffff` · `surface=#ffffff` · `text=#ffffff`

## Type
- Display: `proxima_nova_bold`
- Body: `proxima_nova_bold`
- Size scale (px): 14, 16, 20, 32
- Radius (px): 4, 50, 100, 500, 9999

## Patterns detected (fact-based). 6/15
- **Anchor / strikethrough pricing**. A struck-through original price or an "X% off" claim. _(p3: $1148 / $1998 / $1198 / $1997 / $1598 / $1448)_
- **On-page review wall**. An embedded wall of customer reviews. _(p3: 5 review elements; p4: 266 review elements)_
- **Express wallets**. One-tap wallets (Shop Pay / PayPal / G Pay) offered. _(p3: express wallet (embedded))_
- **Money-back guarantee**. An N-day / money-back guarantee stated. _(p3: 30 day satisfaction guarantee)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p3: Our promise? High-quality furniture at radically lower (and much fairer) prices than compa)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(p3: 4.9
Read 35 Reviews. Same page link.
(35))_

## Proof language (harvested strings → templates)
- `{N} day satisfaction guarantee`. e.g. "30 day satisfaction guarantee"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 1 across 1 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.
