# Agent Brief. build in the style of bellroy.com

> Machine-extracted from a live on-demand funnel teardown (2026-07-20). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Collection → Products

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 27.3% | background |
| `#f7f7f7` | 24.4% | background |
| `#000000` | 22.3% | support |
| `#efefef` | 13.6% | background |
| `#222222` | 7.8% | support |
| `#111111` | 4.2% | support |
| `#cd4c20` | 0.1% | accent/brand |
| `#dbdbdb` | 0.1% | background |

Curated roles: `primary=#ffffff` · `accent=#ffffff` · `bg=#ffffff` · `surface=#f7f7f7` · `text=#333333`

## Type
- Display: `GTUltra`
- Body: `GTUltra`
- Size scale (px): 7, 11, 12, 13, 16, 21, 25, 32, 70
- Radius (px): 4, 5, 50, 9999

## Patterns detected (fact-based). 1/13
- **Anchor / strikethrough pricing**. A struck-through original price or an "X% off" claim. _(p3: £75 / £85 / £49 / £55 / £149 / £239)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 3 step(s) (single-page MVP capture)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture. no cart/checkout tactics were evaluated.