# Agent Brief. build in the style of bellwatch.co

> Machine-extracted from a live on-demand funnel teardown (2026-08-09). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 1-page capture: the walk did not go past the entry page, so nothing deeper in the funnel was evaluated.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 51.6% | background |
| `#f8fafc` | 26.1% | background |
| `#eff6ff` | 12.2% | background |
| `#f9fafb` | 7.4% | background |
| `#faf5ff` | 0.6% | background |
| `#f0fdf4` | 0.6% | background |
| `#fff7ed` | 0.6% | background |
| `#2563eb` | 0.3% | accent/brand |

Curated roles: `primary=#eff6ff` · `accent=#eff6ff` · `bg=#ffffff` · `surface=#f8fafc` · `text=#4b5563`

## Type
- Display: `ui-sans-serif`
- Body: `ui-sans-serif`
- Size scale (px): 12, 14, 16, 18, 20, 24, 30, 36, 48, 72
- Radius (px): 8, 12, 16, 9999

## Patterns detected (fact-based). 3/11
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Start free)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $0/mo, $20/mo, $39/mo)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(home: email, password, termsAccepted)_

## Proof language (harvested strings → templates)
- `Save {N}%`. e.g. "Save 20%"

## Funnel facts
- Depth reached: 1 step(s)
- Proof points: 1 across 1 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 1-page capture: the walk did not go past the entry page, so nothing deeper in the funnel was evaluated.