# Agent Brief. build in the style of brooklinen.com

> Machine-extracted from a live on-demand funnel teardown (2026-09-21). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Collections → Products → Pages

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#283455` | 48% | support |
| `#fdfaf8` | 23.8% | background |
| `#f9f3ed` | 9.6% | background |
| `#f2f2f2` | 9.1% | background |
| `#dde3ec` | 5.7% | background |
| `#ffffff` | 1.9% | background |
| `#415aa1` | 1.1% | support |
| `#eff0ed` | 0.2% | background |

Curated roles: `accent=#415aa1` · `bg=#fdfaf8` · `surface=#f9f3ed` · `text=#283455`

## Type
- Display: `Times New Roman`
- Body: `ToledoTS-Bold`
- Size scale (px): 8, 12, 14, 16, 18, 20, 24, 30, 36, 45
- Radius (px): 2, 4, 6, 12, 16, 20

## Patterns detected (fact-based). 6/15
- **Anchor / strikethrough pricing**. A struck-through original price or an "X% off" claim. _(home: $169 / $159 / $407 / $387 / $238 / $138 / 75% Off; p2: $89 / $269 / $69 / $149 / $179 / $199 / 75% Off; p3: $159 / $169 / $69 / $199 / $369 / $349 / 75% Off)_
- **On-page review wall**. An embedded wall of customer reviews. _(home: review widget; p2: review widget; p3: review widget)_
- **Free shipping**. Free shipping / delivery surfaced in the funnel. _(home: free shipping; p2: free shipping; p3: free shipping)_
- **Money-back guarantee**. An N-day / money-back guarantee stated. _(home: 365-DAY HAPPINESS GUARANTEE)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p3: Details Need a last-minute gift that’s always on time? Celebrate your favorite people with)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(p2: 175,000+ 5-Star Reviews | Best in Bed; p4: Read over 175,000+ Five-Star Reviews)_

## Proof language (harvested strings → templates)
- `{N}-DAY HAPPINESS GUARANTEE`. e.g. "365-DAY HAPPINESS GUARANTEE"
- `Free shipping`. e.g. "Free shipping"
- `{N}% Off`. e.g. "75% Off"
- `{N}+ 5-Star Reviews`. e.g. "175,000+ 5-Star Reviews", "183,176 reviews"
- `{X} out of 5`. e.g. "4.5 out of 5"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 6 across 4 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.
