# Agent Brief. build in the style of built2winweb.com

> Machine-extracted from a live on-demand funnel teardown (2026-10-26). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing → Reviews → Free Quote

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#112246` | 45.9% | support |
| `#111d36` | 10.2% | support |
| `#151d33` | 7.7% | support |
| `#03050a` | 6.7% | support |
| `#0f1528` | 5.9% | support |
| `#080d1a` | 5.8% | support |
| `#0a1423` | 3.9% | support |
| `#0a0f1e` | 3.4% | support |

Curated roles: `primary=#4f93ff` · `accent=#4f93ff` · `bg=#112246` · `surface=#112246` · `text=#d3e0f0`

## Type
- Display: `Inter`
- Body: `Inter`
- Size scale (px): 9, 10, 11, 12, 13, 14, 15, 16, 18, 19, 21, 26
- Radius (px): 4, 8, 20, 30, 44, 50

## Patterns detected (fact-based). 8/11
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(home: ⚡
<1s
🏆
100/100
★
5.0
🧱
100+
Custom Websites; pricing: ★ FEATURED
SAVE 93% — LIMITED TIME; p3: 5.0
★★★★★
Based on 7 verified reviews)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: free tier; pricing: free tier)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: trusted by; p4: trusted by)_
- **Usage / adoption proof**. A count of developers / teams / companies / stars using the product. _(home: 300 scans; pricing: 300 scans)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $9/mo, $29/mo, $100/mo; pricing: free, $9/mo, $29/mo, $100/mo)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(home: name, phone, email, preferred_date; p4: name, email, phone, project_type)_
- **Scarcity / urgency copy**. Scarcity or time-pressure copy ("only N left", "selling fast", "limited time") creating urgency without a live countdown timer. _(home: LIMITED TIME; pricing: LIMITED TIME)_
- **Press / "as seen in"**. Media logos or an "as seen in / featured in" claim borrowing publication credibility. _(home: featured on; pricing: featured on)_

## Proof language (harvested strings → templates)
- `Money Back Guarantee`. e.g. "Money Back Guarantee"
- `LIMITED TIME`. e.g. "LIMITED TIME"
- `AS SEEN ON DirectoryforAI directoryforai`. e.g. "AS SEEN ON DirectoryforAI directoryforai"
- `Save {N}%`. e.g. "Save 30%"
- `{N} Reviews`. e.g. "2026 Reviews"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 5 across 3 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.