# Agent Brief. build in the style of clipturn.app

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 2-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing.Html

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#f7f9ff` | 40% | background |
| `#ffffff` | 29.4% | background |
| `#18223f` | 19.8% | support |
| `#101831` | 5.8% | support |
| `#0c1328` | 4.2% | support |
| `#edf2ff` | 0.3% | background |
| `#70e1f5` | 0.2% | accent/brand |
| `#3553a4` | 0.2% | accent/brand |

Curated roles: `primary=#18223f` · `accent=#18223f` · `bg=#f7f9ff` · `surface=#ffffff` · `text=#5e6880`

## Type
- Display: `Segoe UI Variable`
- Body: `Segoe UI Variable`
- Size scale (px): 12, 13, 14, 15, 16, 17, 18, 19, 22, 40, 55, 63
- Radius (px): 8, 10, 20, 24, 50, 999

## Patterns detected (fact-based). 3/5
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(p2: comparison table: Capability · ClipTurn FixQuotes · Clipchamp Microsoft · Lossless‑Video‑R)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Is ClipTurn free? Does ClipTurn rotate every video losslessly? Does it keep my original fi; p2: Is ClipTurn really free today? Yes. The complete current ClipTurn app is offered for $0. T)_
- **Scarcity / urgency copy**. Scarcity or time-pressure copy ("only N left", "selling fast", "limited time") creating urgency without a live countdown timer. _(p2: 0 today)_

## Proof language (harvested strings → templates)
- `0 today`. e.g. "0 today"

## Funnel facts
- Depth reached: 2 step(s)
- Proof points: 1 across 1 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 2-step funnel walk.