# Agent Brief. build in the style of comparitech.com

> Machine-extracted from a live on-demand funnel teardown (2026-07-21). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Single-page capture (MVP): homepage/landing page only, no funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Vpn → Antivirus → Password Managers

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 70.4% | background |
| `#f3f3f3` | 10.3% | background |
| `#0177a5` | 6.3% | accent/brand |
| `#f8f8f8` | 5.7% | background |
| `#000000` | 4.4% | support |
| `#0093d3` | 1.7% | accent/brand |
| `#006c9b` | 1.1% | accent/brand |
| `#006b9d` | 0.1% | accent/brand |

Curated roles: `primary=#0093d3` · `accent=#0093d3` · `bg=#ffffff` · `surface=#f3f3f3` · `text=#444444`

## Type
- Display: `Arial`
- Body: `Arial`
- Size scale (px): 12, 14, 15, 16, 17, 18, 20, 21, 38
- Radius (px): 3, 10, 12, 18, 50

## Patterns detected (fact-based). 8/8
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(p2: Search English VPN By Use Best VPNs of 2026 Business VPN Net; p3: Search English VPN By Use Best VPNs of 2026 Business VPN Net; p4: Search VPN By Use Best VPNs of 2026 Business VPN Netflix Kod)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p2: Does NordVPN offer a student discount? If you’re a student, you can get an exclusive disco; p3: Does Norton Antivirus offer a free trial? Although Norton Antivirus doesn’t offer a free t; p4: Is Proton Pass better than 1Password? For privacy and overall value, yes. Proton Pass offe)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(p2: NordVPN Review (Save Up To 77% + Get 3 months Free); p3: Updated: October 2, 2023
Read user reviews; p4: Updated: November 6, 2025
Read user reviews)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(p2: used by; p3: logos: Norton pricing May 2022, nortoneicar1(1), norton live sample, Norton Privacy Monito; p4: logos: proton pass pricing, proton monthly plan, Proton chrome extension, proton pass crea)_
- **Usage / adoption proof**. A count of developers / teams / companies / stars using the product. _(p3: 50 million users)_
- **Outbound offer CTAs**. "View deal / check price / shop at" CTAs sending visitors to a merchant. the affiliate money link. _(p2: GET DEAL >; p3: GET DEAL >; p4: Get 60% OFF annual plan Get Deal)_
- **Affiliate disclosure**. An FTC-style disclosure ("we may earn a commission", "as an Amazon Associate"). a transparency/trust signal. _(p2: disclosure present; p3: disclosure present; p4: disclosure present)_
- **Ranked "best of" list**. A ranked / numbered comparison of options ("best X for Y", "top 5"). the affiliate roundup pattern. _(p2: ranked list; p3: ranked list; p4: ranked list)_

## Proof language (harvested strings → templates)
- `{N}% off`. e.g. "84% off", "76% off"
- `Money Back Guarantee`. e.g. "Money Back Guarantee", "60-day money-back guarantee"

## Funnel facts
- Depth reached: 4 step(s) (single-page MVP capture)
- Proof points: 7 across 4 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. This is a single-page capture. no cart/checkout tactics were evaluated.
