{
  "schema_version": "1.0",
  "generated_at": "2026-07-29T08:21:32.289Z",
  "slug": "coverfairy",
  "domain": "coverfairy.com",
  "funnel_type": "saas",
  "crawler": {
    "id": "roentgen",
    "name": "Roentgen",
    "kind": "surface",
    "version": "1.8",
    "label": "Roentgen 1.8",
    "status": "live",
    "tagline": "Surface funnel x-ray",
    "xrays": "A funnel from lander to checkout — the pages a visitor actually walks.",
    "produces": "A scored, evidence-backed teardown: design tokens, proof language, and the exact conversion tactics each page runs — every fact carrying its on-page evidence.",
    "destination": "/ux-report/<slug>",
    "changelog": [
      {
        "version": "1.8",
        "date": "2026-07-24",
        "summary": "Price extraction reads currency-code suffixes (\"25.99 USD\"), not just leading symbols — parity across the Worker + CLI extractors."
      },
      {
        "version": "1.7",
        "date": "2026-07-23",
        "summary": "scarcity_stock + press_features detectors (display-only, zero scoring drift)."
      },
      {
        "version": "1.6",
        "date": "2026-07-21",
        "summary": "Multi-funnel discovery: sibling product funnels walked as coexisting siblings (flag-gated)."
      },
      {
        "version": "1.5",
        "date": "2026-07-20",
        "summary": "Auto-walk discovers review/affiliate funnels one click past an editorial homepage."
      },
      {
        "version": "1.4",
        "date": "2026-07-17",
        "summary": "Detection-shape gaps: words-based comparison tables, engine-metric usage proof, docs/demo links."
      },
      {
        "version": "1.3",
        "date": "2026-07-17",
        "summary": "Funnel identity (funnel_sig): different answer-paths coexist as sibling funnels; primary = deepest."
      },
      {
        "version": "1.2",
        "date": "2026-07-17",
        "summary": "Scoring-precision audit: guarantee shapes, store-URL weights, free-trial, per-unit price."
      },
      {
        "version": "1.1",
        "date": "2026-07-16",
        "summary": "Per-step DOM snapshots + skeletons, video/embed signal, broader SaaS proof vocabulary."
      },
      {
        "version": "1.0",
        "date": "2026-07-15",
        "summary": "Baseline: funnel walk, tactic detectors, funnel-type-aware scoring, UX signals, section crops."
      }
    ]
  },
  "provenance": {
    "facts": "measured",
    "design_tokens": "measured",
    "proof_language": "measured",
    "ux": "measured",
    "steps": "measured",
    "screenshots": "measured",
    "favicon": "measured",
    "score": "derived_deterministic",
    "agent_brief": "rendered_summary",
    "playbooks": "derived_deterministic"
  },
  "score": {
    "source_type": "derived_deterministic",
    "score": 30,
    "band": "Sparse",
    "stars": 1,
    "categories": [
      {
        "id": "offer",
        "label": "Offer clarity",
        "pts": 0,
        "cap": 8
      },
      {
        "id": "action",
        "label": "Action path",
        "pts": 7,
        "cap": 20
      },
      {
        "id": "trust",
        "label": "Trust & proof",
        "pts": 6,
        "cap": 11
      },
      {
        "id": "friction",
        "label": "Friction reduction",
        "pts": 6,
        "cap": 10
      },
      {
        "id": "value",
        "label": "Value reinforcement",
        "pts": 0,
        "cap": 10
      },
      {
        "id": "urgency",
        "label": "Risk reversal & urgency",
        "pts": 0,
        "cap": 0
      }
    ]
  },
  "percentile": {
    "corpus_n": 402,
    "beats_pct": 35,
    "cohort": {
      "type": "saas",
      "n": 241,
      "beats_pct": 21
    }
  },
  "devices_available": [
    "desktop",
    "mobile"
  ],
  "funnels": [
    {
      "device": "desktop",
      "funnel_sig": "templates>p2>pricing>p4",
      "score": 30,
      "band": "Sparse",
      "funnel_depth": 4,
      "captured_at": "2026-07-27",
      "crawler": "Roentgen 1.8"
    },
    {
      "device": "desktop",
      "funnel_sig": "interiors>p2>pricing>p4",
      "score": 45,
      "band": "Thin",
      "funnel_depth": 4,
      "captured_at": "2026-07-27",
      "crawler": "Roentgen 1.8"
    },
    {
      "device": "desktop",
      "funnel_sig": "tools>p2>pricing>p4",
      "score": 20,
      "band": "Sparse",
      "funnel_depth": 4,
      "captured_at": "2026-07-27",
      "crawler": "Roentgen 1.8"
    },
    {
      "device": "desktop",
      "funnel_sig": "home>p2>pricing>p4",
      "score": 20,
      "band": "Sparse",
      "funnel_depth": 4,
      "captured_at": "2026-07-27",
      "crawler": "Roentgen 1.8"
    },
    {
      "device": "desktop",
      "funnel_sig": "features>pricing>p3",
      "score": 20,
      "band": "Sparse",
      "funnel_depth": 3,
      "captured_at": "2026-07-27",
      "crawler": "Roentgen 1.8"
    },
    {
      "device": "mobile",
      "funnel_sig": "home>p2>pricing>p4",
      "score": 20,
      "band": "Sparse",
      "funnel_depth": 4,
      "captured_at": "2026-07-27",
      "crawler": "Roentgen 1.8"
    }
  ],
  "timeline": [
    {
      "score": 30,
      "band": "Sparse",
      "date": "2026-07-27"
    }
  ],
  "facts": {
    "source_type": "measured",
    "profile": {
      "funnel_type": "saas",
      "score": {
        "score": 30,
        "band": "Sparse",
        "stars": 1,
        "categories": [
          {
            "id": "offer",
            "label": "Offer clarity",
            "pts": 0,
            "cap": 8
          },
          {
            "id": "action",
            "label": "Action path",
            "pts": 7,
            "cap": 20
          },
          {
            "id": "trust",
            "label": "Trust & proof",
            "pts": 6,
            "cap": 11
          },
          {
            "id": "friction",
            "label": "Friction reduction",
            "pts": 6,
            "cap": 10
          },
          {
            "id": "value",
            "label": "Value reinforcement",
            "pts": 0,
            "cap": 10
          },
          {
            "id": "urgency",
            "label": "Risk reversal & urgency",
            "pts": 0,
            "cap": 0
          }
        ]
      },
      "funnel_depth": 4,
      "proof_points": 1,
      "proof_steps": 2,
      "components_present": 3,
      "free_gifts": 0,
      "discount_present": false,
      "has_countdown": false,
      "subscription_detected": true,
      "checkout_form_fields": 0,
      "price_continuity": {
        "continuous": false,
        "shared": []
      },
      "tactics_detected": 3,
      "tactics_total": 11,
      "checkout_reached": null
    },
    "patterns": [
      {
        "id": "comparison_table",
        "label": "Us-vs-them comparison",
        "category": "objection",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "demo_docs",
        "label": "Demo / docs entry",
        "category": "checkout",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "faq_objection",
        "label": "FAQ / objection handling",
        "category": "objection",
        "present": true,
        "count": 3,
        "evidence": [
          "templates: Frequently asked questions Are Coverfairy book cover templates free? Can I change the temp",
          "p2: Frequently asked questions Can I change the text after buying? Can I use my own fonts? Doe",
          "pricing: Frequently asked questions Can I design before paying? Is Coverfairy a subscription? Do I "
        ]
      },
      {
        "id": "free_trial",
        "label": "Free trial / freemium",
        "category": "offer",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "lead_form",
        "label": "Lead-capture form",
        "category": "checkout",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "press_features",
        "label": "Press / \"as seen in\"",
        "category": "proof",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "pricing_tiers",
        "label": "Pricing tiers",
        "category": "offer",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "proof_above_fold",
        "label": "Proof above the fold",
        "category": "proof",
        "present": true,
        "count": 2,
        "evidence": [
          "templates: ★★★★★\n4.9/5\n\nfrom 100+ independent authors",
          "p2: ★★★★★\n4.9/5\n\nfrom 100+ independent authors"
        ]
      },
      {
        "id": "scarcity_stock",
        "label": "Scarcity / urgency copy",
        "category": "urgency",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "trusted_by_logos",
        "label": "Trusted-by logo wall",
        "category": "proof",
        "present": true,
        "count": 1,
        "evidence": [
          "templates: logo wall (334 distinct marks)"
        ]
      },
      {
        "id": "usage_proof",
        "label": "Usage / adoption proof",
        "category": "proof",
        "present": false,
        "count": 0,
        "evidence": []
      }
    ]
  },
  "design_tokens": {
    "source_type": "measured",
    "summary": {
      "roles": {
        "primary": "#e9e2d6",
        "accent": "#e9e2d6",
        "bg": "#f4f5f3",
        "surface": "#e9ece9",
        "text": "#62645e"
      },
      "font": {
        "display": "Newsreader",
        "body": "DM Sans",
        "families": [
          {
            "family": "DM Sans",
            "chars": 15869
          },
          {
            "family": "DM Sans",
            "chars": 457
          },
          {
            "family": "Newsreader",
            "chars": 226
          }
        ]
      },
      "type_scale": [
        12,
        13,
        14,
        15,
        16,
        17,
        18,
        20,
        56,
        74
      ],
      "weights": [
        400,
        600,
        700,
        800
      ],
      "base_size": 16,
      "min_size": 13,
      "radius_scale": [
        6,
        8,
        12,
        14,
        16,
        50
      ],
      "palette": [
        {
          "hex": "#f4f5f3",
          "usage_pct": 57.9,
          "lum": 0.96,
          "chroma": 0.01
        },
        {
          "hex": "#e9ece9",
          "usage_pct": 27.4,
          "lum": 0.92,
          "chroma": 0.01
        },
        {
          "hex": "#ffffff",
          "usage_pct": 7.6,
          "lum": 1,
          "chroma": 0
        },
        {
          "hex": "#e9e2d6",
          "usage_pct": 5.5,
          "lum": 0.89,
          "chroma": 0.07
        },
        {
          "hex": "#ecede9",
          "usage_pct": 1.1,
          "lum": 0.93,
          "chroma": 0.02
        },
        {
          "hex": "#171816",
          "usage_pct": 0.6,
          "lum": 0.09,
          "chroma": 0.01
        },
        {
          "hex": "#d2d3cd",
          "usage_pct": 0,
          "lum": 0.82,
          "chroma": 0.02
        }
      ]
    }
  },
  "proof_language": [
    {
      "type": "star_rating",
      "template": "{X}/5",
      "examples": [
        "4.9/5"
      ]
    }
  ],
  "ux": {
    "summary": {
      "flags": 1,
      "unknown": 0,
      "posture": "Minor",
      "checks_total": 6
    },
    "checks": [
      {
        "group": "contrast",
        "label": "Text contrast (WCAG AA)",
        "verdict": "good",
        "fact": "100% of measurable text passes WCAG AA."
      },
      {
        "group": "mobile",
        "label": "Mobile viewport",
        "verdict": "good",
        "fact": "Responsive viewport meta is present."
      },
      {
        "group": "type",
        "label": "Body text size",
        "verdict": "needs_work",
        "fact": "Smallest body text is 12px (base ~20px). below the ~16px readable floor.",
        "fix": "Keep body copy ≥15-16px; reserve sub-13px for fine print only."
      },
      {
        "group": "type",
        "label": "Line length",
        "verdict": "note",
        "fact": "12 paragraphs run past ~95 characters per line.",
        "fix": "Cap measure at ~60-75ch for comfortable reading."
      },
      {
        "group": "a11y",
        "label": "Language declared",
        "verdict": "good",
        "fact": "html[lang] is set for screen readers."
      },
      {
        "group": "a11y",
        "label": "Image alt text",
        "verdict": "good",
        "fact": "All 365 content images carry alt text."
      }
    ],
    "signals": {
      "contrast": {
        "sampled": 845,
        "pass_aa": 803,
        "fail_aa": 3,
        "unknown": 39,
        "worst": [
          {
            "text": "© 2026 Coverfairy. All rights reserved.",
            "ratio": 3.71,
            "fg": "#777970",
            "bg": "#e9ece9",
            "need": 4.5,
            "px": 12
          },
          {
            "text": "© 2026 Coverfairy. All rights reserved.",
            "ratio": 3.71,
            "fg": "#777970",
            "bg": "#e9ece9",
            "need": 4.5,
            "px": 12
          },
          {
            "text": "© 2026 Coverfairy. All rights reserved.",
            "ratio": 3.71,
            "fg": "#777970",
            "bg": "#e9ece9",
            "need": 4.5,
            "px": 12
          }
        ]
      },
      "typography": {
        "body_px": 20,
        "min_body_px": 12,
        "line_height": 1.6,
        "long_lines": 12,
        "distinct_sizes": 7
      },
      "a11y": {
        "lang": true,
        "viewport": true,
        "img_total": 365,
        "img_missing_alt": 0,
        "controls_total": 3,
        "controls_unlabeled": 0,
        "controls_placeholder_only": 0,
        "controls_unnamed": 0,
        "generic_links": 0,
        "h1_home": 1,
        "h1_counts": [
          1,
          1,
          1,
          1
        ],
        "heading_skips": 0
      },
      "tap_targets": {
        "checked": 534,
        "small": 164,
        "sample": [
          {
            "label": "Interiors",
            "w": 54,
            "h": 21
          },
          {
            "label": "Interiors",
            "w": 54,
            "h": 21
          },
          {
            "label": "Interiors",
            "w": 54,
            "h": 21
          },
          {
            "label": "Interiors",
            "w": 54,
            "h": 21
          }
        ]
      },
      "layout": {
        "h_overflow": false,
        "overflow_px": 0
      },
      "viewport_w": 1440
    }
  },
  "playbooks": [],
  "steps": [
    {
      "n": 1,
      "id": "templates",
      "label": "Templates",
      "url": "https://coverfairy.com/templates",
      "reached": true,
      "copy": {
        "title": "Free Editable Book Cover Templates | Coverfairy",
        "meta_description": "Browse free editable book cover templates for fiction, nonfiction, children's books, manga, journals, and magazines, then customize every layer.",
        "hero_copy": "Book cover templates for the story and format you are publishing. | Browse all templates | How do you choose the right book cover template?",
        "h1": [
          "Book cover templates for the story and format you are publishing."
        ],
        "h2": [
          "Browse all templates",
          "How do you choose the right book cover template?",
          "Can one template become an ebook and a print wrap?",
          "Frequently asked questions",
          "Related resources"
        ],
        "h3": [],
        "ctas": [
          "Features",
          "Create from scratch",
          "Browse all templates"
        ],
        "prices": [],
        "form_fields": 3,
        "form_field_names": [
          "search",
          "select",
          "select"
        ],
        "video": {
          "count": 0,
          "native": 0,
          "providers": []
        }
      },
      "proof": [
        {
          "type": "star_rating",
          "text": "4.9/5",
          "value": 4.9
        }
      ],
      "proof_position": {
        "in_header": false,
        "above_fold": true,
        "above_fold_text": "★★★★★\n4.9/5\n\nfrom 100+ independent authors"
      },
      "discount": {
        "present": false,
        "anchors": [],
        "percent_off": null
      },
      "subscription": {
        "detected": false,
        "interval": null
      },
      "free_items": [],
      "tactics": [
        "faq_accordion",
        "social_proof_logos"
      ],
      "tactics_evidence": {
        "review_wall": null,
        "comparison_table": null,
        "countdown_timer": null,
        "free_gift": null,
        "subscription_toggle": null,
        "faq_accordion": "Frequently asked questions Are Coverfairy book cover templates free? Can I change the temp",
        "trust_badges": null,
        "press_logos": null,
        "per_unit_price": null,
        "free_shipping": null,
        "free_trial": null,
        "no_credit_card": null,
        "social_proof_logos": "logo wall (334 distinct marks)",
        "usage_proof": null,
        "pricing_tiers": null,
        "demo_docs": null,
        "express_checkout": null
      },
      "ux_flags": {
        "contrast_fail": 0,
        "contrast_unknown": 11,
        "aa_pass_pct": 100,
        "min_body_px": 13,
        "small_taps": 41,
        "h_overflow": false,
        "lang": true,
        "viewport": true,
        "h1_count": 1
      },
      "screenshots": {
        "hero": "https://api.uxxray.com/api/v1/teardown/coverfairy/screenshot/01-templates/hero.png",
        "full": "https://api.uxxray.com/api/v1/teardown/coverfairy/screenshot/01-templates/full.png"
      },
      "crops": [
        {
          "region": "proof",
          "label": "Proof placement",
          "url": "https://api.uxxray.com/api/v1/teardown/coverfairy/screenshot/01-templates/crops/proof.png"
        }
      ]
    },
    {
      "n": 2,
      "id": "p2",
      "label": "Features",
      "url": "https://coverfairy.com/features/editable-typography",
      "reached": true,
      "copy": {
        "title": "Editable Cover Typography | Coverfairy Features",
        "meta_description": "Every word on a Coverfairy cover is a live type layer: title, subtitle, author, series line, spine, and back-cover copy stay editable before and after…",
        "hero_copy": "Editable typography: words that never bake into the art | Three steps, no surprises | Why the words stay out of the artwork",
        "h1": [
          "Editable typography: words that never bake into the art"
        ],
        "h2": [
          "Three steps, no surprises",
          "Why the words stay out of the artwork",
          "A curated, licensed font library",
          "Built for series and corrections",
          "Frequently asked questions",
          "Go deeper"
        ],
        "h3": [
          "Start from a pairing",
          "Edit the words as type",
          "Check it at store size"
        ],
        "ctas": [
          "Features",
          "Try the typography editor",
          "All features"
        ],
        "prices": [],
        "form_fields": 0,
        "form_field_names": [],
        "video": {
          "count": 0,
          "native": 0,
          "providers": []
        }
      },
      "proof": [
        {
          "type": "star_rating",
          "text": "4.9/5",
          "value": 4.9
        }
      ],
      "proof_position": {
        "in_header": false,
        "above_fold": true,
        "above_fold_text": "★★★★★\n4.9/5\n\nfrom 100+ independent authors"
      },
      "discount": {
        "present": false,
        "anchors": [],
        "percent_off": null
      },
      "subscription": {
        "detected": false,
        "interval": null
      },
      "free_items": [],
      "tactics": [
        "faq_accordion"
      ],
      "tactics_evidence": {
        "review_wall": null,
        "comparison_table": null,
        "countdown_timer": null,
        "free_gift": null,
        "subscription_toggle": null,
        "faq_accordion": "Frequently asked questions Can I change the text after buying? Can I use my own fonts? Doe",
        "trust_badges": null,
        "press_logos": null,
        "per_unit_price": null,
        "free_shipping": null,
        "free_trial": null,
        "no_credit_card": null,
        "social_proof_logos": null,
        "usage_proof": null,
        "pricing_tiers": null,
        "demo_docs": null,
        "express_checkout": null
      },
      "ux_flags": {
        "contrast_fail": 1,
        "contrast_unknown": 11,
        "aa_pass_pct": 98,
        "min_body_px": 13,
        "small_taps": 41,
        "h_overflow": false,
        "lang": true,
        "viewport": true,
        "h1_count": 1
      },
      "screenshots": {
        "hero": "https://api.uxxray.com/api/v1/teardown/coverfairy/screenshot/02-p2/hero.png",
        "full": "https://api.uxxray.com/api/v1/teardown/coverfairy/screenshot/02-p2/full.png"
      },
      "crops": [
        {
          "region": "primary_cta",
          "label": "Primary CTA",
          "url": "https://api.uxxray.com/api/v1/teardown/coverfairy/screenshot/02-p2/crops/primary_cta.png"
        },
        {
          "region": "proof",
          "label": "Proof placement",
          "url": "https://api.uxxray.com/api/v1/teardown/coverfairy/screenshot/02-p2/crops/proof.png"
        }
      ]
    },
    {
      "n": 3,
      "id": "pricing",
      "label": "Pricing",
      "url": "https://coverfairy.com/pricing",
      "reached": true,
      "copy": {
        "title": "Book cover and interior pricing | Coverfairy",
        "meta_description": "Cover $9, Interior $19, or Complete Book $24. One-time pricing for one book, with every relevant ebook and print format included.",
        "hero_copy": "Choose the part of your book you want to finish. | Coverfairy packages | Formats are included, not separate purchases",
        "h1": [
          "Choose the part of your book you want to finish."
        ],
        "h2": [
          "Coverfairy packages",
          "Formats are included, not separate purchases",
          "The technical spec guarantee",
          "Frequently asked questions",
          "Related resources"
        ],
        "h3": [
          "Cover",
          "Interior",
          "Complete Book"
        ],
        "ctas": [
          "Features",
          "Start designing free",
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          "Create a cover",
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