# Agent Brief. build in the style of diploria.ai

> Machine-extracted from a live on-demand funnel teardown (2026-09-27). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Features → Solutions → Pricing

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 47.1% | background |
| `#faf8f4` | 32.2% | background |
| `#15303f` | 10.1% | support |
| `#06181f` | 6.7% | support |
| `#f6f9f9` | 1.6% | background |
| `#f0ece4` | 0.9% | background |
| `#e0f6f5` | 0.5% | background |
| `#f2604a` | 0.3% | accent/brand |

Curated roles: `accent=#15303f` · `bg=#ffffff` · `surface=#faf8f4` · `text=#5e7178`

## Type
- Display: `Plus Jakarta Sans`
- Body: `Inter`
- Size scale (px): 10, 11, 12, 13, 14, 15, 16, 17, 20, 21, 42, 68
- Radius (px): 6, 10, 12, 18, 99, 100

## Patterns detected (fact-based). 5/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(pricing: comparison grid: 17 rows)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Which AI engines does Diploria track? Diploria tracks 12 AI engines through live APIs, rec; pricing: Is the Free plan really free, forever? Yes. The Free plan is free forever, no credit card )_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Free Plan; p2: Get started free; p3: Get Started Free)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Diploria AI, Grok, DeepSeek, Mistral, Meta; p2: logos: Diploria AI, Agent Traffic screen, Prompt Gaps screen, Focus Map screen, kangaroo; pricing: logos: Diploria AI, Grok, DeepSeek, Mistral, Meta)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(pricing: Book a demo)_

## Proof language (harvested strings → templates)
- `save {N}%`. e.g. "save 20%"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 1 across 1 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.