# Agent Brief. build in the style of drsquatch.com

> Machine-extracted from a live on-demand funnel teardown (2026-09-24). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Products → Collections → Pages

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#f8f3ed` | 35.4% | background |
| `#faf8f6` | 21.5% | background |
| `#ecdccc` | 8.6% | background |
| `#000000` | 7.6% | support |
| `#ffffff` | 6.2% | background |
| `#fafafa` | 5.5% | background |
| `#1f3521` | 5.1% | support |
| `#747474` | 4.9% | support |

Curated roles: `accent=#ecdccc` · `bg=#f8f3ed` · `surface=#faf8f6` · `text=#1f3521`

## Type
- Display: `adrianna`
- Body: `adrianna`
- Size scale (px): 10, 12, 14, 16, 18, 30, 36, 48
- Radius (px): 8, 12, 33554400

## Patterns detected (fact-based). 5/15
- **Anchor / strikethrough pricing**. A struck-through original price or an "X% off" claim. _(home: $42.00 / $52.00 / $57.00 / $32.00 / $25.00 / $68.00 / 20% OFF; p2: $57.00 / 18% OFF; p3: $63.00 / $42.00 / $57.00 / $24.00 / $25.00 / $45.00 / 20% off)_
- **On-page review wall**. An embedded wall of customer reviews. _(home: 9 review elements; p2: 5 review elements)_
- **Express wallets**. One-tap wallets (Shop Pay / PayPal / G Pay) offered. _(home: express wallet button; p2: express wallet button; p3: express wallet button)_
- **Free shipping**. Free shipping / delivery surfaced in the funnel. _(home: Free Delivery; p2: Free Shipping; p3: Free Shipping)_
- **Press / "as seen in"**. Media logos or an "as seen in / featured in" claim borrowing publication credibility. _(home: featured on; p2: featured on; p3: featured on)_

## Proof language (harvested strings → templates)
- `{N} Reviews`. e.g. "1403 Reviews", "691 Reviews"
- `Free delivery`. e.g. "Free delivery", "Free shipping"
- `{N}% OFF`. e.g. "20% OFF", "18% OFF"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 7 across 4 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.