# Agent Brief. build in the style of findrightplugin.com

> Machine-extracted from a live on-demand funnel teardown (2026-09-29). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Reviews → Gravity Forms Review

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 56% | background |
| `#000000` | 38.2% | support |
| `#f8fbff` | 3.3% | background |
| `#f5f4f0` | 0.8% | background |
| `#fafaf8` | 0.6% | background |
| `#eff6ff` | 0.5% | background |
| `#2563eb` | 0.4% | accent/brand |
| `#18181b` | 0.1% | support |

Curated roles: `accent=#f8fbff` · `bg=#ffffff` · `surface=#f8fbff` · `text=#52525b`

## Type
- Display: `DM Serif Display`
- Body: `Inter`
- Size scale (px): 11, 12, 13, 14, 15, 17, 20, 22, 24, 36
- Radius (px): 8, 12, 16, 20, 50

## Patterns detected (fact-based). 7/10
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: What is the best WordPress plugin for page building? Elementor offers the most design free; p3: Is there a free version of Gravity Forms? No — Gravity Forms has no free tier or trial lic)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(p2: Elementor
PAGE BUILDING
★★★★
4-star TrustScore; p3: ★★★★★
Developer favorite
Since 2009)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logo wall (33 distinct marks))_
- **Usage / adoption proof**. A count of developers / teams / companies / stars using the product. _(p2: 5M+ sites)_
- **Affiliate disclosure**. An FTC-style disclosure ("we may earn a commission", "as an Amazon Associate"). a transparency/trust signal. _(home: disclosure present; p2: disclosure present; p3: disclosure present)_
- **Ranked "best of" list**. A ranked / numbered comparison of options ("best X for Y", "top 5"). the affiliate roundup pattern. _(home: ranked list; p3: ranked list)_
- **Press / "as seen in"**. Media logos or an "as seen in / featured in" claim borrowing publication credibility. _(home: press: Featured on Wired Business, Featured on Wired Business)_

## Proof language (harvested strings → templates)
- `{N} reviews`. e.g. "504 reviews"
- `{X}/5`. e.g. "4.8/5"

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 2 across 1 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.