# Agent Brief. build in the style of hellotushy.com

> Machine-extracted from a live on-demand funnel teardown (2026-10-16). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Collections → Products → Cart

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#fffdfb` | 53.4% | background |
| `#000000` | 19% | support |
| `#f6ebe2` | 9.6% | background |
| `#4990f3` | 7.2% | accent/brand |
| `#0a1a2e` | 3.2% | support |
| `#cde1fc` | 2.8% | background |
| `#9b9b9b` | 1.3% | support |
| `#fcefae` | 1.2% | background |

Curated roles: `primary=#4990f3` · `accent=#4990f3` · `bg=#fffdfb` · `surface=#f6ebe2` · `text=#fffdfb`

## Type
- Display: `Sofia Pro`
- Body: `Sofia Pro`
- Size scale (px): 10, 12, 13, 14, 15, 18, 19, 24, 34, 48, 54, 65
- Radius (px): 2, 12, 20, 32, 100, 9999

## Patterns detected (fact-based). 5/15
- **On-page review wall**. An embedded wall of customer reviews. _(home: 9 review elements; p2: 5 review elements; p3: Rated 4.8 out of 5 stars 18,828)_
- **Express wallets**. One-tap wallets (Shop Pay / PayPal / G Pay) offered. _(p3: express wallet button)_
- **Free shipping**. Free shipping / delivery surfaced in the funnel. _(home: Free Shipping)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p3: Questions? We've Got Answers How do I use the TUSHY Classic 4.0? – Sit, poop, spray, pat d; cart: Frequently Asked Questions Will TUSHY fit my toilet? + How long does shipping take? + What)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(p3: Rated 4.8 out of 5 stars
18,828)_

## Proof language (harvested strings → templates)
- `Free shipping`. e.g. "Free shipping"
- `{N} reviews`. e.g. "18,828 reviews"
- `{X} out of 5`. e.g. "4.8 out of 5"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 3 across 3 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.