# Agent Brief. build in the style of heyzinc.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing → Compare

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#020202` | 36.1% | support |
| `#fefeff` | 35.8% | background |
| `#ffffff` | 24.2% | background |
| `#0b0b0b` | 2.2% | support |
| `#161618` | 0.5% | support |
| `#f4f4f5` | 0.5% | background |
| `#000000` | 0.3% | support |
| `#18181b` | 0.2% | support |

Curated roles: `primary=#020202` · `accent=#020202` · `bg=#fefeff` · `surface=#ffffff` · `text=#111111`

## Type
- Display: `ui-serif`
- Body: `DM Sans`
- Size scale (px): 11, 12, 13, 14, 16, 17, 18, 20, 22, 31, 44, 667
- Radius (px): 3, 8, 10, 14, 18, 33554400

## Patterns detected (fact-based). 6/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(pricing: comparison table: FEATURE · STARTER · GROWTH · ENTERPRISE)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(pricing: Frequently asked questions)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Free Trial; pricing: Free Trial)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: ElevenLabs, Microsoft for Startups, Jennifer Cross, George Borelli, Caius Hayes; pricing: logos: Dang.ai, Tiny Tool Hub, AI X Collection, Submit AI Tools, HeyZinc on Nick Launches; p3: logos: Dang.ai, Tiny Tool Hub, AI X Collection, Submit AI Tools, HeyZinc on Nick Launches)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: $19/mo, free; pricing: $19/mo, free)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(home: API Reference; pricing: API Reference; p3: API Reference)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.