{
  "schema_version": "1.0",
  "generated_at": "2026-07-18T02:21:11.081Z",
  "slug": "indexmyurl",
  "domain": "indexmyurl.com",
  "funnel_type": "saas",
  "crawler": null,
  "provenance": {
    "facts": "measured",
    "design_tokens": "measured",
    "proof_language": "measured",
    "ux": "measured",
    "steps": "measured",
    "screenshots": "measured",
    "favicon": "measured",
    "score": "derived_deterministic",
    "agent_brief": "rendered_summary",
    "playbooks": "derived_deterministic"
  },
  "score": {
    "source_type": "derived_deterministic",
    "score": 60,
    "band": "Partial",
    "stars": 3,
    "categories": [
      {
        "id": "offer",
        "label": "Offer clarity",
        "pts": 0,
        "cap": 8
      },
      {
        "id": "action",
        "label": "Action path",
        "pts": 12,
        "cap": 20
      },
      {
        "id": "trust",
        "label": "Trust & proof",
        "pts": 6,
        "cap": 11
      },
      {
        "id": "friction",
        "label": "Friction reduction",
        "pts": 10,
        "cap": 10
      },
      {
        "id": "value",
        "label": "Value reinforcement",
        "pts": 7,
        "cap": 10
      },
      {
        "id": "urgency",
        "label": "Risk reversal & urgency",
        "pts": 0,
        "cap": 0
      }
    ]
  },
  "percentile": {
    "corpus_n": 231,
    "beats_pct": 81,
    "cohort": {
      "type": "saas",
      "n": 151,
      "beats_pct": 74
    }
  },
  "devices_available": [
    "desktop"
  ],
  "funnels": [
    {
      "device": "desktop",
      "funnel_sig": null,
      "score": 60,
      "band": "Partial",
      "funnel_depth": 3,
      "captured_at": "2026-07-14",
      "crawler": null
    }
  ],
  "facts": {
    "source_type": "measured",
    "profile": {
      "funnel_type": "saas",
      "score": {
        "score": 60,
        "band": "Partial",
        "stars": 3,
        "categories": [
          {
            "id": "offer",
            "label": "Offer clarity",
            "pts": 0,
            "cap": 8
          },
          {
            "id": "action",
            "label": "Action path",
            "pts": 12,
            "cap": 20
          },
          {
            "id": "trust",
            "label": "Trust & proof",
            "pts": 6,
            "cap": 11
          },
          {
            "id": "friction",
            "label": "Friction reduction",
            "pts": 10,
            "cap": 10
          },
          {
            "id": "value",
            "label": "Value reinforcement",
            "pts": 7,
            "cap": 10
          },
          {
            "id": "urgency",
            "label": "Risk reversal & urgency",
            "pts": 0,
            "cap": 0
          }
        ]
      },
      "funnel_depth": 3,
      "proof_points": 1,
      "proof_steps": 1,
      "components_present": 6,
      "free_gifts": 0,
      "discount_present": true,
      "has_countdown": false,
      "subscription_detected": true,
      "checkout_form_fields": 0,
      "price_continuity": {
        "continuous": false,
        "shared": []
      },
      "tactics_detected": 5,
      "tactics_total": 9,
      "checkout_reached": null
    },
    "patterns": [
      {
        "id": "comparison_table",
        "label": "Us-vs-them comparison",
        "category": "objection",
        "present": true,
        "count": 1,
        "evidence": [
          "pricing: comparison grid: 7 rows"
        ]
      },
      {
        "id": "demo_docs",
        "label": "Demo / docs entry",
        "category": "checkout",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "faq_objection",
        "label": "FAQ / objection handling",
        "category": "objection",
        "present": true,
        "count": 2,
        "evidence": [
          "home: What is a link indexer — and why do SEOs use Index My URL? A link indexer is a link indexi",
          "pricing: Do credits expire? Never. Your credits stay in your account until you use them. No monthly"
        ]
      },
      {
        "id": "free_trial",
        "label": "Free trial / freemium",
        "category": "offer",
        "present": true,
        "count": 3,
        "evidence": [
          "home: free credits",
          "pricing: free trial",
          "signup: free credits"
        ]
      },
      {
        "id": "lead_form",
        "label": "Lead-capture form",
        "category": "checkout",
        "present": true,
        "count": 1,
        "evidence": [
          "signup: emailAddress, password"
        ]
      },
      {
        "id": "pricing_tiers",
        "label": "Pricing tiers",
        "category": "offer",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "proof_above_fold",
        "label": "Proof above the fold",
        "category": "proof",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "trusted_by_logos",
        "label": "Trusted-by logo wall",
        "category": "proof",
        "present": true,
        "count": 1,
        "evidence": [
          "home: powering"
        ]
      },
      {
        "id": "usage_proof",
        "label": "Usage / adoption proof",
        "category": "proof",
        "present": false,
        "count": 0,
        "evidence": []
      }
    ]
  },
  "design_tokens": {
    "source_type": "measured",
    "summary": {
      "roles": {
        "primary": "#fdf2f8",
        "accent": "#fdf2f8",
        "bg": "#ffffff",
        "surface": "#f7f8fa",
        "text": "#1f2937"
      },
      "font": {
        "display": "Bricolage Grotesque",
        "body": "Bricolage Grotesque",
        "families": [
          {
            "family": "Bricolage Grotesque",
            "chars": 14185
          },
          {
            "family": "Bricolage Grotesque",
            "chars": 651
          },
          {
            "family": "DM Mono",
            "chars": 391
          },
          {
            "family": "DM Mono",
            "chars": 96
          }
        ]
      },
      "type_scale": [
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        9,
        10,
        11,
        12,
        13,
        14,
        15,
        16,
        17,
        20,
        38
      ],
      "weights": [
        400,
        600,
        700,
        800,
        900
      ],
      "base_size": 14,
      "min_size": 8,
      "radius_scale": [
        6,
        8,
        10,
        11,
        20,
        50
      ],
      "palette": [
        {
          "hex": "#ffffff",
          "usage_pct": 68.3,
          "lum": 1,
          "chroma": 0
        },
        {
          "hex": "#f7f8fa",
          "usage_pct": 23.6,
          "lum": 0.97,
          "chroma": 0.01
        },
        {
          "hex": "#f9fafb",
          "usage_pct": 1.4,
          "lum": 0.98,
          "chroma": 0.01
        },
        {
          "hex": "#fdf2f8",
          "usage_pct": 1,
          "lum": 0.96,
          "chroma": 0.04
        },
        {
          "hex": "#eef2ff",
          "usage_pct": 0.6,
          "lum": 0.95,
          "chroma": 0.07
        },
        {
          "hex": "#faf5ff",
          "usage_pct": 0.6,
          "lum": 0.97,
          "chroma": 0.04
        },
        {
          "hex": "#f0fdf4",
          "usage_pct": 0.6,
          "lum": 0.98,
          "chroma": 0.05
        },
        {
          "hex": "#fff5f5",
          "usage_pct": 0.6,
          "lum": 0.97,
          "chroma": 0.04
        },
        {
          "hex": "#f0fdf8",
          "usage_pct": 0.6,
          "lum": 0.98,
          "chroma": 0.05
        },
        {
          "hex": "#ecfdf5",
          "usage_pct": 0.5,
          "lum": 0.98,
          "chroma": 0.07
        }
      ]
    }
  },
  "proof_language": [
    {
      "type": "discount",
      "template": "{N}% off",
      "examples": [
        "10% off"
      ]
    }
  ],
  "ux": {
    "summary": {
      "flags": 2,
      "unknown": 0,
      "posture": "Minor",
      "checks_total": 5
    },
    "checks": [
      {
        "group": "contrast",
        "label": "Text contrast (WCAG AA)",
        "verdict": "needs_work",
        "fact": "87% of measurable text passes WCAG AA — 4+ runs fail. 32% of text was unmeasurable (over images/gradients) — not counted either way.",
        "evidence": "worst: “Queued” at 2.31:1 (11px, #9ca3af on #f3f4f6) — needs 4.5:1",
        "fix": "Raise text/background contrast to ≥4.5:1 (≥3:1 for large text), especially on CTAs and body copy."
      },
      {
        "group": "mobile",
        "label": "Mobile viewport",
        "verdict": "good",
        "fact": "Responsive viewport meta is present."
      },
      {
        "group": "type",
        "label": "Body text size",
        "verdict": "needs_work",
        "fact": "Smallest body text is 8px (base ~16px) — below the ~16px readable floor.",
        "fix": "Keep body copy ≥15–16px; reserve sub-13px for fine print only."
      },
      {
        "group": "type",
        "label": "Line length",
        "verdict": "note",
        "fact": "16 paragraphs run past ~95 characters per line.",
        "fix": "Cap measure at ~60–75ch for comfortable reading."
      },
      {
        "group": "a11y",
        "label": "Language declared",
        "verdict": "good",
        "fact": "html[lang] is set for screen readers."
      }
    ],
    "signals": {
      "contrast": {
        "sampled": 758,
        "pass_aa": 451,
        "fail_aa": 65,
        "unknown": 242,
        "worst": [
          {
            "text": "Queued",
            "ratio": 2.31,
            "fg": "#9ca3af",
            "bg": "#f3f4f6",
            "need": 4.5,
            "px": 11
          },
          {
            "text": "Queued",
            "ratio": 2.31,
            "fg": "#9ca3af",
            "bg": "#f3f4f6",
            "need": 4.5,
            "px": 9
          },
          {
            "text": "Competitor prices based on publicly available information. L",
            "ratio": 2.39,
            "fg": "#9ca3af",
            "bg": "#f7f8fa",
            "need": 4.5,
            "px": 11
          },
          {
            "text": "Ch.2",
            "ratio": 2.54,
            "fg": "#10b981",
            "bg": "#ffffff",
            "need": 4.5,
            "px": 10
          }
        ]
      },
      "typography": {
        "body_px": 16,
        "min_body_px": 8,
        "line_height": 1.38,
        "long_lines": 16,
        "distinct_sizes": 17
      },
      "a11y": {
        "lang": true,
        "viewport": true,
        "img_total": 0,
        "img_missing_alt": 0,
        "controls_total": 2,
        "controls_unlabeled": 0,
        "controls_placeholder_only": 0,
        "controls_unnamed": 0,
        "generic_links": 0,
        "h1_home": 1,
        "h1_counts": [
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          1,
          1
        ],
        "heading_skips": 1
      },
      "tap_targets": {
        "checked": 99,
        "small": 81,
        "sample": [
          {
            "label": "Sign in",
            "w": 41,
            "h": 18
          },
          {
            "label": "Home",
            "w": 37,
            "h": 20
          },
          {
            "label": "Home",
            "w": 38,
            "h": 20
          },
          {
            "label": "Show password",
            "w": 32,
            "h": 26
          }
        ]
      },
      "layout": {
        "h_overflow": false,
        "overflow_px": 0
      },
      "viewport_w": 1440
    }
  },
  "playbooks": [],
  "steps": [
    {
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      "id": "home",
      "label": "Homepage / Lander",
      "url": "https://indexmyurl.com/",
      "reached": true,
      "copy": {
        "title": "IndexMyURL — Backlink Indexer for Google and AI Search",
        "meta_description": "Backlink indexer and link indexing service for Google, ChatGPT, Perplexity, Gemini and Claude. Pay-as-you-go, no subscription. 10 free credits.",
        "hero_copy": "IndexMyURL — backlink indexer and AI search discovery | You buy 1 thing. You get 2 results. | How to appear in ChatGPT, Perplexity, Gemini and Claude",
        "h1": [
          "IndexMyURL — backlink indexer and AI search discovery"
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        "h2": [
          "You buy 1 thing. You get 2 results.",
          "How to appear in ChatGPT, Perplexity, Gemini and Claude",
          "IndexMyURL pricing — pay-as-you-go backlink indexer, no subscription",
          "How our link indexing service works — natural backlink indexing in 15 days",
          "How IndexMyURL's link indexer works — 14 rounds over 15 days",
          "Your backlinks are invisible to Google and AI search — until you use IndexMyURL",
          "Everything included — the backlink indexing tool that covers Google and AI search",
          "Learn more about backlink indexing and AI search"
        ],
        "h3": [
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          "AI search discovery",
          "How to get indexed by ChatGPT",
          "How to appear in Perplexity answers",
          "How IndexMyURL reaches Gemini",
          "How to get your content into Claude",
          "Natural signal distribution — backlink indexing over 15 days",
          "Submit up to 10,000 URLs per campaign"
        ],
        "ctas": [
          "Start free →",
          "Start indexing free →",
          "Start with 10 free credits →",
          "Get started free",
          "Sign up free"
        ],
        "prices": [
          "$15",
          "$0.01",
          "$39",
          "$99",
          "$249"
        ],
        "form_fields": 0,
        "form_field_names": []
      },
      "proof": [],
      "proof_position": {
        "in_header": false,
        "above_fold": false
      },
      "discount": {
        "present": false,
        "anchors": [],
        "percent_off": null
      },
      "subscription": {
        "detected": true,
        "interval": null
      },
      "free_items": [],
      "tactics": [
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        "trust_badges",
        "free_trial",
        "no_credit_card",
        "social_proof_logos"
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      "tactics_evidence": {
        "review_wall": null,
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        "countdown_timer": null,
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        "faq_accordion": "What is a link indexer — and why do SEOs use Index My URL? A link indexer is a link indexi",
        "trust_badges": "guarantee",
        "press_logos": null,
        "per_unit_price": null,
        "free_shipping": null,
        "free_trial": "free credits",
        "no_credit_card": "no credit card required",
        "social_proof_logos": "powering",
        "usage_proof": null,
        "pricing_tiers": null,
        "demo_docs": null,
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      },
      "ux_flags": {
        "contrast_fail": 28,
        "contrast_unknown": 169,
        "aa_pass_pct": 92,
        "min_body_px": 8,
        "small_taps": 38,
        "h_overflow": false,
        "lang": true,
        "viewport": true,
        "h1_count": 1
      },
      "screenshots": {
        "hero": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/01-home/hero.png",
        "full": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/01-home/full.png"
      },
      "crops": [
        {
          "region": "primary_cta",
          "label": "Primary CTA",
          "url": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/01-home/crops/primary_cta.png"
        }
      ]
    },
    {
      "n": 2,
      "id": "pricing",
      "label": "Pricing",
      "url": "https://indexmyurl.com/pricing",
      "reached": true,
      "copy": {
        "title": "IndexMyURL Pricing — Pay Per URL, No Subscription",
        "meta_description": "IndexMyURL pricing plans: Starter $15, Growth $39, Pro $99, Agency $249. Pay per URL, credits never expire, auto refund in 15 days if Google or Bing does not index.",
        "hero_copy": "Backlink indexer pricing — pay per URL, not per month | Choose your backlink indexer plan | When is a credit actually charged?",
        "h1": [
          "Backlink indexer pricing — pay per URL, not per month"
        ],
        "h2": [
          "Choose your backlink indexer plan",
          "When is a credit actually charged?",
          "What you get for one credit",
          "Backlink indexer cost comparison — 2026",
          "Every plan includes the full toolkit",
          "Earn free credits by referring other SEOs",
          "Credits, refunds and billing — common questions",
          "Pick your plan. Get indexed everywhere."
        ],
        "h3": [
          "Google crawl signals",
          "AI search discovery",
          "1 credit = 2 results, always",
          "Auto refund on day 15",
          "Credits never expire",
          "Free validation before billing",
          "Bulk import up to 10,000 URLs",
          "Per-URL status in real time"
        ],
        "ctas": [
          "Start free →",
          "Join and start referring →",
          "Sign up free"
        ],
        "prices": [
          "$0.01",
          "$15",
          "$39",
          "$99",
          "$249",
          "$0.04",
          "$0.25",
          "$0.27",
          "$0.47",
          "$0.00"
        ],
        "form_fields": 0,
        "form_field_names": []
      },
      "proof": [
        {
          "type": "discount",
          "text": "10% off",
          "value": 10
        }
      ],
      "proof_position": {
        "in_header": false,
        "above_fold": false
      },
      "discount": {
        "present": true,
        "anchors": [],
        "percent_off": "10% off"
      },
      "subscription": {
        "detected": true,
        "interval": null
      },
      "free_items": [],
      "tactics": [
        "comparison_table",
        "faq_accordion",
        "trust_badges",
        "free_trial",
        "no_credit_card"
      ],
      "tactics_evidence": {
        "review_wall": null,
        "comparison_table": "comparison grid: 7 rows",
        "countdown_timer": null,
        "free_gift": null,
        "subscription_toggle": null,
        "faq_accordion": "Do credits expire? Never. Your credits stay in your account until you use them. No monthly",
        "trust_badges": "guarantee",
        "press_logos": null,
        "per_unit_price": null,
        "free_shipping": null,
        "free_trial": "free trial",
        "no_credit_card": "no credit card required",
        "social_proof_logos": null,
        "usage_proof": null,
        "pricing_tiers": null,
        "demo_docs": null,
        "express_checkout": null
      },
      "ux_flags": {
        "contrast_fail": 37,
        "contrast_unknown": 73,
        "aa_pass_pct": 79,
        "min_body_px": 10,
        "small_taps": 38,
        "h_overflow": false,
        "lang": true,
        "viewport": true,
        "h1_count": 1
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      "screenshots": {
        "hero": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/02-pricing/hero.png",
        "full": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/02-pricing/full.png"
      },
      "crops": [
        {
          "region": "primary_cta",
          "label": "Primary CTA",
          "url": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/02-pricing/crops/primary_cta.png"
        }
      ]
    },
    {
      "n": 3,
      "id": "signup",
      "label": "Sign Up",
      "url": "https://indexmyurl.com/sign-up",
      "reached": true,
      "copy": {
        "title": "IndexMyURL — Backlink Indexer for Google and AI Search",
        "meta_description": "Backlink indexer and link indexing service for Google, ChatGPT, Perplexity, Gemini and Claude. Pay-as-you-go, no subscription. 10 free credits.",
        "hero_copy": "Create your account",
        "h1": [
          "Create your account"
        ],
        "h2": [],
        "h3": [],
        "ctas": [
          "Continue with Google",
          "Continue"
        ],
        "prices": [],
        "form_fields": 2,
        "form_field_names": [
          "emailAddress",
          "password"
        ]
      },
      "proof": [],
      "proof_position": {
        "in_header": false,
        "above_fold": false
      },
      "discount": {
        "present": false,
        "anchors": [],
        "percent_off": null
      },
      "subscription": {
        "detected": false,
        "interval": null
      },
      "free_items": [],
      "tactics": [
        "free_trial"
      ],
      "tactics_evidence": {
        "review_wall": null,
        "comparison_table": null,
        "countdown_timer": null,
        "free_gift": null,
        "subscription_toggle": null,
        "faq_accordion": null,
        "trust_badges": null,
        "press_logos": null,
        "per_unit_price": null,
        "free_shipping": null,
        "free_trial": "free credits",
        "no_credit_card": null,
        "social_proof_logos": null,
        "usage_proof": null,
        "pricing_tiers": null,
        "demo_docs": null,
        "express_checkout": null
      },
      "ux_flags": {
        "contrast_fail": 0,
        "contrast_unknown": 0,
        "aa_pass_pct": 100,
        "min_body_px": 12,
        "small_taps": 5,
        "h_overflow": false,
        "lang": true,
        "viewport": true,
        "h1_count": 1
      },
      "screenshots": {
        "hero": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/03-signup/hero.png",
        "full": "https://api.uxxray.com/api/v1/teardown/indexmyurl/screenshot/03-signup/full.png"
      },
      "crops": []
    }
  ],
  "favicon_url": "https://api.uxxray.com/api/v1/teardown/indexmyurl/favicon",
  "agent_brief": {
    "source_type": "rendered_summary",
    "note": "generated only from measured facts — see facts.patterns[].evidence",
    "markdown": "# Agent Brief — build in the style of indexmyurl.com\n\n> Machine-extracted from a live on-demand funnel teardown (2026-07-14). 100% facts —\n> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.\n> Single-page capture (MVP): homepage/landing page only, no funnel walk.\n> Tokens: `tokens.json` / `tailwind.css`.\n\n**Category (label):** —\n**Funnel:** Homepage / Lander → Pricing → Sign Up\n\n## Palette (area-weighted from live CSS)\n| Hex | Usage | Likely role |\n|-----|------:|-------------|\n| `#ffffff` | 68.3% | background |\n| `#f7f8fa` | 23.6% | background |\n| `#f9fafb` | 1.4% | background |\n| `#fdf2f8` | 1% | background |\n| `#eef2ff` | 0.6% | background |\n| `#faf5ff` | 0.6% | background |\n| `#f0fdf4` | 0.6% | background |\n| `#fff5f5` | 0.6% | background |\n\nCurated roles: `primary=#fdf2f8` · `accent=#fdf2f8` · `bg=#ffffff` · `surface=#f7f8fa` · `text=#1f2937`\n\n## Type\n- Display: `Bricolage Grotesque`\n- Body: `Bricolage Grotesque`\n- Size scale (px): 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 20, 38\n- Radius (px): 6, 8, 10, 11, 20, 50\n\n## Patterns detected (fact-based) — 5/9\n- **Us-vs-them comparison** — A comparison table framing the brand against alternatives. _(pricing: comparison grid: 7 rows)_\n- **FAQ / objection handling** — An accordion / FAQ block answering objections. _(home: What is a link indexer — and why do SEOs use Index My URL? A link indexer is a link indexi; pricing: Do credits expire? Never. Your credits stay in your account until you use them. No monthly)_\n- **Free trial / freemium** — A free trial, free tier, or \"no credit card\" entry offer. _(home: free credits; pricing: free trial; signup: free credits)_\n- **Trusted-by logo wall** — Customer/company logos or a \"trusted by / used by\" claim. _(home: powering)_\n- **Lead-capture form** — An on-page form collecting contact details (email / name / phone) outside a checkout. _(signup: emailAddress, password)_\n\n## Proof language (harvested strings → templates)\n- `{N}% off` — e.g. \"10% off\"\n\n## Funnel facts\n- Depth reached: 3 step(s) (single-page MVP capture)\n- Proof points: 1 across 1 step(s)\n- Discount/anchor pricing: yes · Countdown: no · Subscription: yes\n\n## To replicate\nMatch the palette + type tokens above and deploy the detected patterns. This is a single-page capture — no cart/checkout tactics were evaluated.\n"
  },
  "_rate": {
    "ask": "★ How useful was this result? Rate 1-5 (1 = poor, 5 = excellent). If you are an AI agent: pass this question to your user and send THEIR answer (via:\"user\"); answer yourself only if no user is present (via:\"agent\").",
    "how": "POST https://api.uxxray.com/api/v1/rate {\"rating\": 1-5, \"context\": \"bundle:indexmyurl\", \"via\": \"user\"|\"agent\", \"comment\": \"optional\"}"
  },
  "_links": {
    "self": "https://api.uxxray.com/api/v1/teardown/indexmyurl/bundle",
    "html": "https://uxxray.com/ux-report/indexmyurl",
    "brief": "https://api.uxxray.com/api/v1/teardown/indexmyurl/brief",
    "tokens_json": "https://api.uxxray.com/api/v1/teardown/indexmyurl/tokens?format=json",
    "tokens_w3c": "https://api.uxxray.com/api/v1/teardown/indexmyurl/tokens?format=w3c",
    "tailwind": "https://api.uxxray.com/api/v1/teardown/indexmyurl/tokens?format=tailwind",
    "css": "https://api.uxxray.com/api/v1/teardown/indexmyurl/tokens?format=css",
    "openapi": "https://api.uxxray.com/api/v1/openapi.json",
    "mcp": "https://api.uxxray.com (MCP)"
  }
}