# Agent Brief. build in the style of kardow.com

> Machine-extracted from a live on-demand funnel teardown (2026-09-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing → Use Cases → Solutions

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 66.7% | background |
| `#fafafa` | 22.5% | background |
| `#000000` | 8.8% | support |
| `#fcfcfc` | 0.9% | background |
| `#ff5715` | 0.5% | accent/brand |
| `#111827` | 0.1% | support |
| `#f97316` | 0.1% | accent/brand |
| `#ffedd5` | 0.1% | background |

Curated roles: `accent=#ffffff` · `bg=#ffffff` · `surface=#fafafa` · `text=#4b5563`

## Type
- Display: `Outfit Variable`
- Body: `Inter Variable`
- Size scale (px): 10, 11, 12, 13, 14, 15, 16, 17, 18, 20, 36, 60
- Radius (px): 4, 6, 8, 9, 999, 9999

## Patterns detected (fact-based). 6/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: What is Kardow?; pricing: How fast can I launch? Most customers can launch their first version in a day. Kardow is f; p4: Can you really create a job board in 30 minutes?)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Start free; pricing: Start free; p3: free trial)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Hiretly job board, Essential Jobs job board, Snowy Jobs job board, Looky Jobs job b)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $79/mo, $400/mo, $379/mo; pricing: free, $59/mo, $134/mo, $284/mo)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(home: Book a demo; pricing: Book a demo; p3: Book a demo)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(home: Search roles, companies, or skills..., email; pricing: select, select, email)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.