# Agent Brief. build in the style of kepo.ai

> Machine-extracted from a live on-demand funnel teardown (2026-10-16). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Store → Plugins

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 56.8% | background |
| `#f5f5f5` | 7% | background |
| `#eaf6ff` | 6.1% | background |
| `#f0f2ff` | 6.1% | background |
| `#fff3d6` | 6.1% | background |
| `#0a0a0a` | 5% | support |
| `#fbfbfd` | 4.4% | background |
| `#fafbfc` | 4.4% | background |

Curated roles: `accent=#fff3d6` · `bg=#ffffff` · `surface=#f5f5f5` · `text=#000000`

## Type
- Display: `Avenir Next`
- Body: `Avenir Next`
- Size scale (px): 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 20, 26
- Radius (px): 4, 12, 16, 18, 30, 9999

## Patterns detected (fact-based). 6/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Frequently asked questions)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Free Forever)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Alex Chen, Maya Lin, David Ross, Sarah Jenkins; p2: logos: TradeTrack Symbol small, newsnow todayHot large, AI Widget chat giant, X X Profile ; p3: logo wall (4 distinct marks))_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $4.95/mo)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(p2: View Docs)_
- **Scarcity / urgency copy**. Scarcity or time-pressure copy ("only N left", "selling fast", "limited time") creating urgency without a live countdown timer. _(home: LIMITED TIME)_

## Proof language (harvested strings → templates)
- `LIMITED TIME`. e.g. "LIMITED TIME"
- `Save {N}%`. e.g. "Save 50%"

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 2 across 1 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.
