# Agent Brief. build in the style of knix.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-03). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Products → Collections → Pages

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#141414` | 63.5% | support |
| `#ffffff` | 16.1% | background |
| `#f9f9f9` | 12% | background |
| `#000000` | 6.6% | support |
| `#f2e6e1` | 1% | background |
| `#e9cced` | 0.2% | support |
| `#dab99c` | 0.1% | support |
| `#f2e5df` | 0.1% | background |

Curated roles: `primary=#f2e6e1` · `accent=#f2e6e1` · `bg=#ffffff` · `surface=#f9f9f9` · `text=#000000`

## Type
- Display: `SuisseIntl`
- Body: `SuisseIntl`
- Size scale (px): 8, 10, 12, 14, 16, 20, 24, 36, 48
- Radius (px): 4, 22, 24, 9999

## Patterns detected (fact-based). 5/15
- **Anchor / strikethrough pricing**. A struck-through original price or an "X% off" claim. _(home: $174.00 / $71.00 / $68.00 / $75.00 / $46.00; p2: $90.00 / 60% Off; p3: 60% Off)_
- **On-page review wall**. An embedded wall of customer reviews. _(home: review widget; p2: review widget; p3: review widget)_
- **Free shipping**. Free shipping / delivery surfaced in the funnel. _(p2: Free Shipping)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p2: Your underwear questions, answered. What is your First Pair Risk Free for 30 Days Guarante; p3: Your questions, answered. How do I care for my Knix products? What is your return policy? )_
- **Scarcity / urgency copy**. Scarcity or time-pressure copy ("only N left", "selling fast", "limited time") creating urgency without a live countdown timer. _(home: Selling Fast; p2: Selling Fast; p3: Selling Fast)_

## Proof language (harvested strings → templates)
- `Selling Fast`. e.g. "Selling Fast"
- `{X} out of 5`. e.g. "4.4 out of 5"
- `Free shipping`. e.g. "Free shipping"
- `{N}% Off`. e.g. "60% Off"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 4 across 4 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.
