# Agent Brief. build in the style of lapsewise.com

> Machine-extracted from a live on-demand funnel teardown (2026-09-07). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 2-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Signup

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#4f5fa8` | 63.6% | support |
| `#000000` | 16% | support |
| `#fcfcfc` | 8.4% | background |
| `#1a1d21` | 4% | support |
| `#ffffff` | 3.7% | background |
| `#f4f5f6` | 3.2% | background |
| `#f6f6f7` | 0.4% | background |
| `#3f9fa1` | 0.3% | support |

Curated roles: `accent=#4f5fa8` · `bg=#fcfcfc` · `surface=#ffffff` · `text=#ffffff`

## Type
- Display: `Inter`
- Body: `Inter`
- Size scale (px): 8, 9, 10, 11, 12, 13, 14, 16, 18, 20, 30, 36
- Radius (px): 4, 6, 10, 12, 16, 9999

## Patterns detected (fact-based). 7/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(home: comparison table: Spreadsheets · Single-purpose · Enterprise CLM · Lapsewise)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: What counts as a record? +)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Start free)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Lapsewise, Verified on directree, Launched on Fazier)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $29/mo)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(home: docs link)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(signup: email, password)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 2 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 2-step funnel walk.