# Agent Brief. build in the style of naxely.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Compare → Signup

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#eae3d3` | 42.5% | background |
| `#f7f2e9` | 35% | background |
| `#ffffff` | 15.5% | background |
| `#14131f` | 6.1% | support |
| `#a95f29` | 0.4% | accent/brand |
| `#d97a34` | 0.3% | accent/brand |
| `#1a1a2e` | 0.2% | support |
| `#fdf8f5` | 0.1% | background |

Curated roles: `primary=#eae3d3` · `accent=#eae3d3` · `bg=#eae3d3` · `surface=#f7f2e9` · `text=#14131f`

## Type
- Display: `Fraunces`
- Body: `IBM Plex Sans`
- Size scale (px): 9, 10, 11, 12, 14, 16, 18, 20, 24, 30, 48, 56
- Radius (px): 8, 10, 12, 16, 50, 9999

## Patterns detected (fact-based). 7/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(p2: comparison grid: 8 rows)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Is Naxely free to use? ▼; p2: Frequently Asked Questions)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Free tier; p2: free tier)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Listed on Turbo0, Naxely Reviews, Verified on DANG!, Launched on StartupBase, Submi)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(p2: $79/mo, free, $29/mo)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(signup: full_name, email, password)_
- **Press / "as seen in"**. Media logos or an "as seen in / featured in" claim borrowing publication credibility. _(home: press: Featured on Wired Business, Featured on Wired Business)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.