# Agent Brief. build in the style of outrank.so

> Machine-extracted from a live on-demand funnel teardown (2026-08-16). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing → Compare

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 53.2% | background |
| `#882aff` | 28.8% | accent/brand |
| `#8629ff` | 7.1% | accent/brand |
| `#f8f5fd` | 3.3% | background |
| `#f9f9f9` | 3.1% | background |
| `#f1f5f9` | 2.1% | background |
| `#f5f3ff` | 1.2% | background |
| `#f3f3f6` | 0.6% | background |

Curated roles: `primary=#882aff` · `accent=#882aff` · `bg=#ffffff` · `surface=#f8f5fd` · `text=#363d4f`

## Type
- Display: `__Plus_Jakarta_Sans_6ea4a9`
- Body: `__Inter_b9c7ce`
- Size scale (px): 12, 13, 14, 15, 16, 18, 20, 24, 40, 56, 60, 68
- Radius (px): 6, 8, 10, 12, 16, 9999

## Patterns detected (fact-based). 5/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(home: comparison table: X (Twitter) Monetization Paths Compared · Eligibility · Earning Potentia; pricing: comparison grid: 10 rows; p3: comparison grid: 13 rows)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: How does the article automation work?; pricing: How much does Outrank cost?; p3: What is the main difference between Outrank and SEObot?)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: free trial; pricing: free trial; p3: free trial)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: decorative blur, avatar, Stats section background, Quote decoration, Lorenzo Nicoli; pricing: logos: decorative blur, avatar, Stats section background, background; p3: logos: decorative blur, avatar, Quote decoration, Lorenzo Nicolini, Aidan Cramer)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $1,200mo, $200/mo, $99/mo; pricing: free, $200/mo, $99/mo, $85/mo; p3: $99/mo, $49/mo, $199/mo, free)_

## Proof language (harvested strings → templates)
- `{N}% off`. e.g. "10% off"
- `{N} reviews`. e.g. "134 reviews"
- `{X}/5`. e.g. "4.8/5"

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 3 across 3 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.