# Agent Brief. build in the style of popjam.io

> Machine-extracted from a live on-demand funnel teardown (2026-08-09). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 2-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#faf8f4` | 44.3% | background |
| `#ffffff` | 33.3% | background |
| `#191410` | 21.6% | support |
| `#dd2020` | 0.6% | accent/brand |
| `#10b981` | 0% | accent/brand |
| `#06b6d4` | 0% | accent/brand |
| `#f59e0b` | 0% | accent/brand |
| `#141414` | 0% | support |

Curated roles: `primary=#191410` · `accent=#191410` · `bg=#faf8f4` · `surface=#ffffff` · `text=#58503f`

## Type
- Display: `Figtree Variable`
- Body: `Figtree Variable`
- Size scale (px): 10, 11, 12, 14, 15, 16, 18, 20, 30, 54, 58, 80
- Radius (px): 14, 18, 24, 26, 9999, 33554400

## Patterns detected (fact-based). 3/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: How does POPJAM learn my brand?; pricing: What are AI credits?)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: free credits)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: A101, SalonAppy, LeadShark, Rider Healthcare, InMind Consulting; pricing: logo wall (5 distinct marks))_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 2 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 2-step funnel walk.