# Agent Brief. build in the style of realcostlabs.com

> Machine-extracted from a live on-demand funnel teardown (2026-09-07). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Reviews → Mangools

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#f7f8fa` | 38.5% | background |
| `#ffffff` | 33.5% | background |
| `#15171a` | 20.9% | support |
| `#0c1017` | 6.4% | support |
| `#7c3aed` | 0.3% | accent/brand |
| `#ecebf3` | 0.3% | background |
| `#f2f3f5` | 0.1% | background |

Curated roles: `accent=#0c1017` · `bg=#f7f8fa` · `surface=#ffffff` · `text=#6a6f78`

## Type
- Display: `Bricolage Grotesque`
- Body: `Bricolage Grotesque`
- Size scale (px): 10, 11, 12, 13, 14, 15, 16, 17, 19, 20, 25, 31
- Radius (px): 5, 6, 7, 14, 18, 99

## Patterns detected (fact-based). 5/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Does RealCostLabs get paid by the tools it reviews? What does “real cost at scale” mean? D; p3: FAQ)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(home: Real Cost calculator →
Browse 32 reviews; p2: 01
MailerLite
BEST VALUE
9.2
$73/mo at 10K
Review
Try free ↗; p3: SEO TOOLKIT REVIEW · 2026)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: free plan; p2: Try free; p3: free trial)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logo wall (6 distinct marks))_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: $13/mo, $310/mo, free; p3: free, $29.90/mo)_

## Proof language (harvested strings → templates)
- `{N} reviews`. e.g. "155 reviews"
- `{X} /5`. e.g. "4.9 /5"
- `money back guarantee`. e.g. "money back guarantee"

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 3 across 1 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.