# Agent Brief — build in the style of render.com

> Machine-extracted from a live funnel teardown (2026-07-09). 100% facts — measured
> tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Tokens: `tokens.json` / `tailwind.css`.

**Category (label):** —
**Funnel:** Homepage / Lander → Startups → Pricing

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 71.2% | background |
| `#141414` | 22.6% | support |
| `#e7dbff` | 1.2% | background |
| `#8a05ff` | 1% | accent/brand |
| `#0d0d0d` | 0.8% | support |
| `#c2eaff` | 0.6% | background |
| `#fce2fe` | 0.5% | background |
| `#b8ffd7` | 0.5% | background |

Curated roles: `primary=#8a05ff` · `accent=#8a05ff` · `bg=#ffffff` · `surface=#e7dbff` · `text=#0d0d0d`

## Type
- Display: `Roobert`
- Body: `PPNeueMontreal`
- Size scale (px): 11, 12, 14, 16, 18, 20, 24, 32, 40, 48, 64, 80
- Radius (px): 2

## Patterns detected (fact-based) — 7/9
- **FAQ / objection handling** — An accordion / FAQ block answering objections. _(p2: FAQ/accordion; p3: FAQ/accordion)_
- **Proof above the fold** — Social proof rendered within the first viewport on at least one step. _(home: proof in first viewport; p2: proof in first viewport; p3: proof in first viewport)_
- **Free trial / freemium** — A free trial, free tier, or "no credit card" entry offer. _(home: free trial / no credit card)_
- **Trusted-by logo wall** — Customer/company logos or a "trusted by / used by" claim. _(home: trusted-by / logo cloud; p2: trusted-by / logo cloud)_
- **Usage / adoption proof** — A count of developers / teams / companies / stars using the product. _(home: usage/adoption count; p2: usage/adoption count)_
- **Pricing tiers** — Named plan tiers with per-month / per-seat pricing. _(p3: pricing tiers)_
- **Demo / docs entry** — A "book a demo" or documentation / API entry point. _(p3: demo / docs)_

## Proof language (harvested strings → templates)
- `{N}% off` — e.g. "20% off"

## Funnel facts
- Depth reached: 3 steps
- Proof points: 1 across 1 steps
- Free-gift line items (max on a step): 0
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes
- Price continuity lander→checkout: not detected

## To replicate
Match the palette + type tokens above, deploy the detected patterns at the same funnel positions, and reuse the proof-language templates with your own numbers.