{
  "schema_version": "1.0",
  "generated_at": "2026-07-11T00:04:14.608Z",
  "slug": "ryzesuperfoods",
  "domain": "ryzesuperfoods.com",
  "funnel_type": "ecommerce",
  "provenance": {
    "facts": "measured",
    "design_tokens": "measured",
    "proof_language": "measured",
    "steps": "measured",
    "screenshots": "measured",
    "favicon": "measured",
    "score": "derived_deterministic",
    "agent_brief": "rendered_summary"
  },
  "score": {
    "source_type": "derived_deterministic",
    "score": 90,
    "band": "Excellent",
    "stars": 5,
    "categories": [
      {
        "id": "offer",
        "label": "Offer clarity",
        "pts": 18,
        "cap": 18
      },
      {
        "id": "action",
        "label": "Action path",
        "pts": 13,
        "cap": 13
      },
      {
        "id": "trust",
        "label": "Trust & proof",
        "pts": 17,
        "cap": 17
      },
      {
        "id": "friction",
        "label": "Friction reduction",
        "pts": 15,
        "cap": 15
      },
      {
        "id": "value",
        "label": "Value reinforcement",
        "pts": 9,
        "cap": 15
      },
      {
        "id": "urgency",
        "label": "Risk reversal & urgency",
        "pts": 10,
        "cap": 10
      }
    ]
  },
  "devices_available": [
    "desktop",
    "mobile"
  ],
  "facts": {
    "source_type": "measured",
    "profile": {
      "funnel_type": "ecommerce",
      "score": {
        "score": 95,
        "band": "Excellent",
        "stars": 5,
        "categories": [
          {
            "id": "offer",
            "label": "Offer clarity",
            "pts": 18,
            "cap": 18
          },
          {
            "id": "action",
            "label": "Action path",
            "pts": 13,
            "cap": 13
          },
          {
            "id": "trust",
            "label": "Trust & proof",
            "pts": 17,
            "cap": 17
          },
          {
            "id": "friction",
            "label": "Friction reduction",
            "pts": 15,
            "cap": 15
          },
          {
            "id": "value",
            "label": "Value reinforcement",
            "pts": 9,
            "cap": 15
          },
          {
            "id": "urgency",
            "label": "Risk reversal & urgency",
            "pts": 10,
            "cap": 10
          }
        ]
      },
      "funnel_depth": 4,
      "proof_points": 12,
      "proof_steps": 4,
      "components_present": 10,
      "free_gifts": 2,
      "discount_present": true,
      "has_countdown": true,
      "subscription_detected": true,
      "checkout_form_fields": 24,
      "price_continuity": {
        "continuous": true,
        "shared": [
          "$27.00",
          "$57.60",
          "$36.00"
        ]
      },
      "tactics_detected": 12,
      "tactics_total": 13,
      "checkout_reached": true
    },
    "patterns": [
      {
        "id": "anchor_discount",
        "label": "Anchor / strikethrough pricing",
        "category": "offer",
        "present": true,
        "count": 4,
        "evidence": [
          "home: 40% OFF",
          "pdp: $45 / $115 / $80 / 40% OFF",
          "cart: $45 / $80 / 40% OFF",
          "checkout: $45.00 / $115.00"
        ]
      },
      {
        "id": "comparison_table",
        "label": "Us-vs-them comparison",
        "category": "objection",
        "present": false,
        "count": 0,
        "evidence": []
      },
      {
        "id": "countdown_urgency",
        "label": "Countdown / urgency timer",
        "category": "urgency",
        "present": true,
        "count": 3,
        "evidence": [
          "home: 4TH OF JULY SALE SAVE UP TO 40% OFF + FR",
          "pdp: 00\n:\n09\n:\n52",
          "cart: 4TH OF JULY SALE SAVE UP TO 40% OFF + FR"
        ]
      },
      {
        "id": "express_checkout",
        "label": "Express wallets",
        "category": "checkout",
        "present": true,
        "count": 1,
        "evidence": [
          "checkout: express wallet (embedded)"
        ]
      },
      {
        "id": "faq_objection",
        "label": "FAQ / objection handling",
        "category": "objection",
        "present": true,
        "count": 1,
        "evidence": [
          "home: RYZE FAQS Frequently Asked Questions How much caffeine is in the product? A cup of our mus"
        ]
      },
      {
        "id": "free_gift_stack",
        "label": "Stacked free gifts",
        "category": "incentive",
        "present": true,
        "count": 2,
        "evidence": [
          "checkout: FREE Mushroom Magnet",
          "checkout: FREE Spoon & Scoop"
        ]
      },
      {
        "id": "free_shipping_offer",
        "label": "Free shipping",
        "category": "offer",
        "present": true,
        "count": 2,
        "evidence": [
          "pdp: FREE Shipping",
          "checkout: Free shipping"
        ]
      },
      {
        "id": "guarantee",
        "label": "Money-back guarantee",
        "category": "proof",
        "present": true,
        "count": 3,
        "evidence": [
          "home: 30-Day Money Back Guarantee",
          "pdp: 30-Day Money Back Guarantee",
          "checkout: 30-Day Guarantee"
        ]
      },
      {
        "id": "per_serving_anchor",
        "label": "Per-unit price anchor",
        "category": "offer",
        "present": true,
        "count": 1,
        "evidence": [
          "pdp: $0.90 Per Serving"
        ]
      },
      {
        "id": "proof_above_fold",
        "label": "Proof above the fold",
        "category": "proof",
        "present": true,
        "count": 3,
        "evidence": [
          "home: proof in first viewport",
          "pdp: proof in first viewport",
          "checkout: proof in first viewport"
        ]
      },
      {
        "id": "proof_saturation",
        "label": "Proof at every step",
        "category": "proof",
        "present": true,
        "count": 3,
        "evidence": [
          "home: 211,704 Reviews",
          "pdp: 211,705 Reviews",
          "checkout: 150,000+\nReviews"
        ]
      },
      {
        "id": "review_wall",
        "label": "On-page review wall",
        "category": "proof",
        "present": true,
        "count": 2,
        "evidence": [
          "home: Rated 4.8 out of 5 211,704 Reviews Based on 211704 reviews",
          "pdp: Rated 5 out of 5 stars 211,705 Reviews"
        ]
      },
      {
        "id": "subscription_default",
        "label": "Subscription / auto-ship",
        "category": "offer",
        "present": true,
        "count": 1,
        "evidence": [
          "checkout: every 30 Days"
        ]
      }
    ]
  },
  "design_tokens": {
    "source_type": "measured",
    "summary": {
      "roles": {
        "primary": "#ca5839",
        "accent": "#f3d7c9",
        "bg": "#fcfbf3",
        "surface": "#f9f1e9",
        "text": "#2a2320"
      },
      "font": {
        "display": "Sofia Pro",
        "body": "Sofia Pro"
      },
      "radius_scale": [
        2,
        4,
        6,
        8,
        12,
        14,
        16,
        24,
        36,
        50
      ]
    }
  },
  "proof_language": [
    {
      "type": "review_count",
      "template": "{N} Reviews",
      "examples": [
        "211,704 Reviews",
        "211,705 Reviews",
        "150,000+ Reviews"
      ]
    },
    {
      "type": "star_rating",
      "template": "{X} out of 5",
      "examples": [
        "4.8 out of 5"
      ]
    },
    {
      "type": "guarantee",
      "template": "{N}-Day Money Back Guarantee",
      "examples": [
        "30-Day Money Back Guarantee",
        "30-Day Guarantee"
      ]
    },
    {
      "type": "discount",
      "template": "{N}% OFF",
      "examples": [
        "40% OFF"
      ]
    },
    {
      "type": "free_shipping",
      "template": "Free shipping",
      "examples": [
        "Free shipping"
      ]
    },
    {
      "type": "urgency",
      "template": "LIMITED TIME",
      "examples": [
        "LIMITED TIME"
      ]
    },
    {
      "type": "units_shipped",
      "template": "Over {N} Shipped",
      "examples": [
        "Over 1M Shipped"
      ]
    },
    {
      "type": "savings_total",
      "template": "TOTAL SAVINGS ${N}",
      "examples": [
        "TOTAL SAVINGS $18.00"
      ]
    }
  ],
  "steps": [
    {
      "n": 1,
      "id": "home",
      "label": "Homepage / Lander",
      "url": "https://www.ryzesuperfoods.com/",
      "reached": true,
      "copy": {
        "title": "RYZE Mushroom Coffee",
        "hero_copy": "4TH OF JULY SALE | HEAL YOUR BODY & MIND | 4TH OF JULY SALE",
        "h1": [
          "HEAL YOUR BODY & MIND"
        ],
        "h2": [
          "4TH OF JULY SALE",
          "4TH OF JULY SALE",
          "Join The",
          "RYZE Revolution",
          "Our 100% Organic,",
          "6-Mushroom Blend",
          "FOR STAMINA",
          "FOR FOCUS"
        ],
        "ctas": [
          "TRY RYZE TODAY 30-Day Money Back Guarantee",
          "TRY RYZE TODAY",
          "VIEW NUTRITION",
          "VIEW MORE",
          "How much caffeine is in the product?",
          "Are there any additives or sweeteners?",
          "Can you consume while pregnant or breastfeeding?",
          "When is the best time to consume Ryze?",
          "Does mushroom coffee contain coffee?",
          "Where do you ship?",
          "Where is it made?",
          "Are you certified gluten-free? Vegan?"
        ],
        "prices": [
          "$40"
        ],
        "form_fields": 2
      },
      "proof": [
        {
          "type": "review_count",
          "text": "211,704 Reviews",
          "value": 211704
        },
        {
          "type": "star_rating",
          "text": "4.8 out of 5",
          "value": 4.8
        },
        {
          "type": "guarantee",
          "text": "30-Day Money Back Guarantee",
          "value": 30
        },
        {
          "type": "discount",
          "text": "40% OFF",
          "value": 40
        }
      ],
      "tactics": [
        "sticky_cta",
        "review_wall",
        "countdown_timer",
        "free_gift",
        "faq_accordion",
        "trust_badges",
        "social_proof_logos"
      ],
      "screenshots": {
        "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/hero.png",
        "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/full.png"
      },
      "crops": [
        {
          "region": "primary_cta",
          "label": "Primary CTA",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/crops/primary_cta.png"
        },
        {
          "region": "proof",
          "label": "Proof placement",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/crops/proof.png"
        }
      ]
    },
    {
      "n": 2,
      "id": "pdp",
      "label": "Product page (Mushroom Coffee)",
      "url": "https://www.ryzesuperfoods.com/products/mushroom-coffee",
      "reached": true,
      "copy": {
        "title": "Mushroom Coffee (30 Servings) – RYZE",
        "hero_copy": "4TH OF JULY SALE | Mushroom Coffee | Start Your New Ritual",
        "h1": [
          "Mushroom Coffee",
          "RYZE Ritual Set",
          "RYZE Starter Kit"
        ],
        "h2": [
          "4TH OF JULY SALE",
          "Start Your New Ritual",
          "With Two Cups Per Day",
          "Join The",
          "RYZE Revolution",
          "You Will Love It.",
          "Guaranteed.",
          "You Will Love It."
        ],
        "ctas": [
          "SKIP TO MAIN CONTENT",
          "GET STARTED",
          "TRY RYZE TODAY 30-Day Money Back Guarantee",
          "TRY RYZE TODAY",
          "WRITE A REVIEW",
          "0 people voted yes",
          "0 people voted no",
          "1 person voted yes",
          "Show more",
          "ㅤSIGN UPㅤ",
          "Track Your Order"
        ],
        "prices": [
          "$30.50",
          "$57.40",
          "$27",
          "$45",
          "$0.90",
          "$36.00",
          "$57.60",
          "$115",
          "$0.82",
          "$80.01",
          "$49.50",
          "$80",
          "$66.00"
        ],
        "form_fields": 3
      },
      "proof": [
        {
          "type": "review_count",
          "text": "211,705 Reviews",
          "value": 211705
        },
        {
          "type": "star_rating",
          "text": "4.8\nout of 5",
          "value": 4.8
        },
        {
          "type": "guarantee",
          "text": "30-Day Money Back Guarantee",
          "value": 30
        },
        {
          "type": "free_shipping",
          "text": "Free shipping",
          "value": null
        },
        {
          "type": "discount",
          "text": "40% OFF",
          "value": 40
        }
      ],
      "tactics": [
        "review_wall",
        "countdown_timer",
        "free_gift",
        "trust_badges",
        "per_unit_price",
        "free_shipping",
        "social_proof_logos"
      ],
      "screenshots": {
        "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/hero.png",
        "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/full.png"
      },
      "crops": [
        {
          "region": "primary_cta",
          "label": "Primary CTA",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/crops/primary_cta.png"
        },
        {
          "region": "proof",
          "label": "Proof placement",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/crops/proof.png"
        }
      ]
    },
    {
      "n": 3,
      "id": "cart",
      "label": "Cart",
      "url": "https://www.ryzesuperfoods.com/cart",
      "reached": true,
      "copy": {
        "title": "Your Shopping Cart – RYZE",
        "hero_copy": "4TH OF JULY SALE | Shopping Cart | Cart items",
        "h1": [
          "Shopping Cart"
        ],
        "h2": [
          "4TH OF JULY SALE",
          "Cart items"
        ],
        "ctas": [
          "Remove",
          "Update Cart",
          "CHECKOUT",
          "Track Your Order"
        ],
        "prices": [
          "$27.00",
          "$45",
          "$49.50",
          "$80"
        ],
        "form_fields": 3
      },
      "proof": [
        {
          "type": "urgency",
          "text": "LIMITED TIME",
          "value": null
        },
        {
          "type": "discount",
          "text": "40% OFF",
          "value": 40
        }
      ],
      "tactics": [
        "countdown_timer",
        "free_gift",
        "trust_badges"
      ],
      "screenshots": {
        "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/hero.png",
        "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/full.png"
      },
      "crops": [
        {
          "region": "primary_cta",
          "label": "Primary CTA",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/crops/primary_cta.png"
        },
        {
          "region": "checkout",
          "label": "Cart / order summary",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/crops/checkout.png"
        }
      ]
    },
    {
      "n": 4,
      "id": "checkout",
      "label": "Checkout",
      "url": "https://www.ryzesuperfoods.com/checkouts/cn/hWNEKC9FKaOty3JTJSRTwojq/en-us/information?_r=AQABcb_RdO9OhUcdeU2tKTLT_V1VyZsKsL3KMlatjtw_Xs8&auto_redirect=false&edge_redirect=true&skip_shop_pay=true&_su_rec=zaoQiPI-I39dHiu5Ge4PDWEYAPzWXkaRCMbyZDPrAkSxhnsFftsxxLKxIXy2jgr5g4cqfQ6b-i32mhGV8ZwakuenC_92dIJY_TPsNUQWxK2H7LROVEEgF5fhnV2G7BPX85EC3G2wI9Dwa3-JsnNQNibdH7_zykh23h0mPRq8ohnYTyxPMidh6Xz4l_xWMg-EBRqGpfONY7KBhhwF9EBEfgp2xLYj",
      "reached": true,
      "copy": {
        "title": "Information - RYZE - Checkout",
        "hero_copy": "Information | Express checkout | Contact",
        "h1": [
          "Information",
          "There was a problem with our checkout"
        ],
        "h2": [
          "Express checkout",
          "Contact",
          "Shipping address",
          "Order summary"
        ],
        "ctas": [
          "Continue to shipping",
          "Refund policy",
          "Shipping",
          "Privacy policy",
          "Terms of sale",
          "Cancellations",
          "Swap",
          "Apply",
          "Submit"
        ],
        "prices": [
          "$18.00",
          "$45.00",
          "$27.00",
          "$50",
          "$57.60",
          "$115.00",
          "$36.00"
        ],
        "form_fields": 24
      },
      "proof": [
        {
          "type": "review_count",
          "text": "150,000+\nReviews",
          "value": 150000
        },
        {
          "type": "guarantee",
          "text": "30-Day Guarantee",
          "value": 30
        },
        {
          "type": "units_shipped",
          "text": "Over 1M Shipped",
          "value": null
        },
        {
          "type": "free_shipping",
          "text": "Free shipping",
          "value": null
        },
        {
          "type": "savings_total",
          "text": "TOTAL SAVINGS\n$18.00",
          "value": 18
        }
      ],
      "tactics": [
        "trust_badges",
        "free_shipping",
        "social_proof_logos",
        "express_checkout"
      ],
      "screenshots": {
        "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/hero.png",
        "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/full.png"
      },
      "crops": [
        {
          "region": "proof",
          "label": "Proof placement",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/crops/proof.png"
        },
        {
          "region": "checkout",
          "label": "Checkout region",
          "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/crops/checkout.png"
        }
      ]
    }
  ],
  "favicon_url": "https://api.uxxray.com/api/v1/teardown/ryzesuperfoods/favicon",
  "agent_brief": {
    "source_type": "rendered_summary",
    "note": "generated only from measured facts — see facts.patterns[].evidence",
    "markdown": "# Funnel Teardown — ryzesuperfoods.com\n\n> An evidence-based read of ryzesuperfoods.com's live conversion funnel, captured 2026-07-10.\n> Every claim is measured from the page; each detected tactic carries the exact\n> on-page string it fired on. Deterministic extraction — no LLM opinion. Read this\n> to understand WHY this funnel converts (or leaks) — the persuasion principles it\n> uses and the ones it's missing. It is a report to learn from, not a template to clone.\n\n**Funnel type:** ecommerce\n**Evidence Coverage Score:** 95/100 (Excellent)\n**Path captured:** Homepage / Lander → Product page (Mushroom Coffee) → Cart → Checkout\n\n## Scorecard — where the points come from\n| Category | Earned |\n|----------|-------:|\n| Offer clarity | 18 / 18 |\n| Action path | 13 / 13 |\n| Trust & proof | 17 / 17 |\n| Friction reduction | 15 / 15 |\n| Value reinforcement | 9 / 15 |\n| Risk reversal & urgency | 10 / 10 |\n\n## What's working — tactics in play, with proof\nEach is a persuasion mechanism the funnel actually deploys; the quoted string is the on-page evidence.\n- **Proof at every step** — Social proof (reviews / ratings / counts) present across most funnel steps.  \n  _Proof:_ `home: 211,704 Reviews`, `pdp: 211,705 Reviews`, `checkout: 150,000+\nReviews`\n- **Stacked free gifts** — Two or more $0 / FREE line items on the cart or checkout step.  \n  _Proof:_ `checkout: FREE Mushroom Magnet`, `checkout: FREE Spoon & Scoop`\n- **Countdown / urgency timer** — A visible countdown timer creating time pressure.  \n  _Proof:_ `home: 4TH OF JULY SALE SAVE UP TO 40% OFF + FR`, `pdp: 00\n:\n09\n:\n52`, `cart: 4TH OF JULY SALE SAVE UP TO 40% OFF + FR`\n- **Anchor / strikethrough pricing** — A struck-through original price or an \"X% off\" claim.  \n  _Proof:_ `home: 40% OFF`, `pdp: $45 / $115 / $80 / 40% OFF`, `cart: $45 / $80 / 40% OFF`\n- **Subscription / auto-ship** — A recurring delivery interval detected on the cart or checkout step.  \n  _Proof:_ `checkout: every 30 Days`\n- **Per-unit price anchor** — Price reframed per serving / day / use to shrink perceived cost.  \n  _Proof:_ `pdp: $0.90 Per Serving`\n- **On-page review wall** — An embedded wall of customer reviews.  \n  _Proof:_ `home: Rated 4.8 out of 5 211,704 Reviews Based on 211704 reviews`, `pdp: Rated 5 out of 5 stars 211,705 Reviews`\n- **Express wallets** — One-tap wallets (Shop Pay / PayPal / G Pay) offered.  \n  _Proof:_ `checkout: express wallet (embedded)`\n- **Free shipping** — Free shipping / delivery surfaced in the funnel.  \n  _Proof:_ `pdp: FREE Shipping`, `checkout: Free shipping`\n- **Money-back guarantee** — An N-day / money-back guarantee stated.  \n  _Proof:_ `home: 30-Day Money Back Guarantee`, `pdp: 30-Day Money Back Guarantee`, `checkout: 30-Day Guarantee`\n- **FAQ / objection handling** — An accordion / FAQ block answering objections.  \n  _Proof:_ `home: RYZE FAQS Frequently Asked Questions How much caffeine is in the product? A cup of our mus`\n- **Proof above the fold** — Social proof rendered within the first viewport on at least one step.  \n  _Proof:_ `home: proof in first viewport`, `pdp: proof in first viewport`, `checkout: proof in first viewport`\n\n## What's missing — gaps for a ecommerce funnel\nConversion tactics that apply to this funnel type but weren't found — the openings a competitor could exploit:\n- **Us-vs-them comparison** — not detected. A comparison table framing the brand against alternatives.\n\n## Proof language observed\nThe exact phrasing this funnel uses to build credibility — study the *mechanism* (specific numbers, named counts, guarantees), not the wording:\n- `{N} Reviews` — e.g. \"211,704 Reviews\", \"211,705 Reviews\"\n- `{X} out of 5` — e.g. \"4.8 out of 5\"\n- `{N}-Day Money Back Guarantee` — e.g. \"30-Day Money Back Guarantee\", \"30-Day Guarantee\"\n- `{N}% OFF` — e.g. \"40% OFF\"\n- `Free shipping` — e.g. \"Free shipping\"\n- `LIMITED TIME` — e.g. \"LIMITED TIME\"\n- `Over {N} Shipped` — e.g. \"Over 1M Shipped\"\n- `TOTAL SAVINGS ${N}` — e.g. \"TOTAL SAVINGS $18.00\"\n\n## Measured design signals (facts, not a style to copy)\n- Palette, area-weighted from live CSS:\n\n| Hex | Usage | Likely role |\n|-----|------:|-------------|\n| `#f9f1e9` | 39.7% | background |\n| `#fcfbf3` | 22.2% | background |\n| `#ffffff` | 19.1% | background |\n| `#f5f0eb` | 6.4% | background |\n| `#f5f0ec` | 6.3% | background |\n| `#ca5839` | 2.4% | accent/brand |\n| `#f9f0e9` | 1.4% | background |\n| `#ca583a` | 1.1% | accent/brand |\n\n- Type: display `Sofia Pro`, body `Sofia Pro` · size scale (px): 12, 16, 18, 20, 22, 24, 32, 36, 40, 48, 64 · radius (px): 2, 4, 6, 8, 12, 14, 16, 24, 36, 50\n\n## Funnel facts\n- Depth reached: 4 steps\n- Proof points: 12 across 4 steps\n- Free-gift line items (max on a step): 2\n- Discount/anchor pricing: yes · Countdown: yes · Subscription: yes\n- Price continuity lander→checkout: yes ($27.00, $57.60, $36.00)\n\n---\n_Full machine data: `tokens.json`, and the JSON bundle at api.uxxray.com. The value here is the analysis of a real competitor's funnel — what it does, what it doesn't, and the evidence for each._\n"
  },
  "_links": {
    "self": "https://api.uxxray.com/api/v1/teardown/ryzesuperfoods/bundle",
    "html": "https://uxxray.com/ux-report/ryzesuperfoods",
    "brief": "https://api.uxxray.com/api/v1/teardown/ryzesuperfoods/brief",
    "tokens_json": "https://api.uxxray.com/api/v1/teardown/ryzesuperfoods/tokens?format=json",
    "tokens_w3c": "https://api.uxxray.com/api/v1/teardown/ryzesuperfoods/tokens?format=w3c",
    "tailwind": "https://api.uxxray.com/api/v1/teardown/ryzesuperfoods/tokens?format=tailwind",
    "css": "https://api.uxxray.com/api/v1/teardown/ryzesuperfoods/tokens?format=css",
    "openapi": "https://api.uxxray.com/api/v1/openapi.json",
    "mcp": "https://api.uxxray.com (MCP)"
  },
  "devices": {
    "desktop": {
      "score": {
        "score": 90,
        "band": "Excellent",
        "stars": 5
      },
      "steps": [
        {
          "n": 1,
          "id": "home",
          "label": "Homepage / Lander",
          "url": "https://www.ryzesuperfoods.com/",
          "reached": true,
          "copy": {
            "title": "RYZE Mushroom Coffee",
            "hero_copy": "4TH OF JULY SALE | HEAL YOUR BODY & MIND | 4TH OF JULY SALE",
            "h1": [
              "HEAL YOUR BODY & MIND"
            ],
            "h2": [
              "4TH OF JULY SALE",
              "4TH OF JULY SALE",
              "Join The",
              "RYZE Revolution",
              "Our 100% Organic,",
              "6-Mushroom Blend",
              "FOR STAMINA",
              "FOR FOCUS"
            ],
            "ctas": [
              "TRY RYZE TODAY 30-Day Money Back Guarantee",
              "TRY RYZE TODAY",
              "VIEW NUTRITION",
              "VIEW MORE",
              "How much caffeine is in the product?",
              "Are there any additives or sweeteners?",
              "Can you consume while pregnant or breastfeeding?",
              "When is the best time to consume Ryze?",
              "Does mushroom coffee contain coffee?",
              "Where do you ship?",
              "Where is it made?",
              "Are you certified gluten-free? Vegan?"
            ],
            "prices": [
              "$40"
            ],
            "form_fields": 2
          },
          "proof": [
            {
              "type": "review_count",
              "text": "211,704 Reviews",
              "value": 211704
            },
            {
              "type": "star_rating",
              "text": "4.8 out of 5",
              "value": 4.8
            },
            {
              "type": "guarantee",
              "text": "30-Day Money Back Guarantee",
              "value": 30
            },
            {
              "type": "discount",
              "text": "40% OFF",
              "value": 40
            }
          ],
          "tactics": [
            "sticky_cta",
            "review_wall",
            "countdown_timer",
            "free_gift",
            "faq_accordion",
            "trust_badges",
            "social_proof_logos"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/full.png"
          },
          "crops": [
            {
              "region": "primary_cta",
              "label": "Primary CTA",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/crops/primary_cta.png"
            },
            {
              "region": "proof",
              "label": "Proof placement",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/01-home/crops/proof.png"
            }
          ]
        },
        {
          "n": 2,
          "id": "pdp",
          "label": "Product page (Mushroom Coffee)",
          "url": "https://www.ryzesuperfoods.com/products/mushroom-coffee",
          "reached": true,
          "copy": {
            "title": "Mushroom Coffee (30 Servings) – RYZE",
            "hero_copy": "4TH OF JULY SALE | Mushroom Coffee | Start Your New Ritual",
            "h1": [
              "Mushroom Coffee",
              "RYZE Ritual Set",
              "RYZE Starter Kit"
            ],
            "h2": [
              "4TH OF JULY SALE",
              "Start Your New Ritual",
              "With Two Cups Per Day",
              "Join The",
              "RYZE Revolution",
              "You Will Love It.",
              "Guaranteed.",
              "You Will Love It."
            ],
            "ctas": [
              "SKIP TO MAIN CONTENT",
              "GET STARTED",
              "TRY RYZE TODAY 30-Day Money Back Guarantee",
              "TRY RYZE TODAY",
              "WRITE A REVIEW",
              "0 people voted yes",
              "0 people voted no",
              "1 person voted yes",
              "Show more",
              "ㅤSIGN UPㅤ",
              "Track Your Order"
            ],
            "prices": [
              "$30.50",
              "$57.40",
              "$27",
              "$45",
              "$0.90",
              "$36.00",
              "$57.60",
              "$115",
              "$0.82",
              "$80.01",
              "$49.50",
              "$80",
              "$66.00"
            ],
            "form_fields": 3
          },
          "proof": [
            {
              "type": "review_count",
              "text": "211,705 Reviews",
              "value": 211705
            },
            {
              "type": "star_rating",
              "text": "4.8\nout of 5",
              "value": 4.8
            },
            {
              "type": "guarantee",
              "text": "30-Day Money Back Guarantee",
              "value": 30
            },
            {
              "type": "free_shipping",
              "text": "Free shipping",
              "value": null
            },
            {
              "type": "discount",
              "text": "40% OFF",
              "value": 40
            }
          ],
          "tactics": [
            "review_wall",
            "countdown_timer",
            "free_gift",
            "trust_badges",
            "per_unit_price",
            "free_shipping",
            "social_proof_logos"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/full.png"
          },
          "crops": [
            {
              "region": "primary_cta",
              "label": "Primary CTA",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/crops/primary_cta.png"
            },
            {
              "region": "proof",
              "label": "Proof placement",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/02-pdp/crops/proof.png"
            }
          ]
        },
        {
          "n": 3,
          "id": "cart",
          "label": "Cart",
          "url": "https://www.ryzesuperfoods.com/cart",
          "reached": true,
          "copy": {
            "title": "Your Shopping Cart – RYZE",
            "hero_copy": "4TH OF JULY SALE | Shopping Cart | Cart items",
            "h1": [
              "Shopping Cart"
            ],
            "h2": [
              "4TH OF JULY SALE",
              "Cart items"
            ],
            "ctas": [
              "Remove",
              "Update Cart",
              "CHECKOUT",
              "Track Your Order"
            ],
            "prices": [
              "$27.00",
              "$45",
              "$49.50",
              "$80"
            ],
            "form_fields": 3
          },
          "proof": [
            {
              "type": "urgency",
              "text": "LIMITED TIME",
              "value": null
            },
            {
              "type": "discount",
              "text": "40% OFF",
              "value": 40
            }
          ],
          "tactics": [
            "countdown_timer",
            "free_gift",
            "trust_badges"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/full.png"
          },
          "crops": [
            {
              "region": "primary_cta",
              "label": "Primary CTA",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/crops/primary_cta.png"
            },
            {
              "region": "checkout",
              "label": "Cart / order summary",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/03-cart/crops/checkout.png"
            }
          ]
        },
        {
          "n": 4,
          "id": "checkout",
          "label": "Checkout",
          "url": "https://www.ryzesuperfoods.com/checkouts/cn/hWNEKC9FKaOty3JTJSRTwojq/en-us/information?_r=AQABcb_RdO9OhUcdeU2tKTLT_V1VyZsKsL3KMlatjtw_Xs8&auto_redirect=false&edge_redirect=true&skip_shop_pay=true&_su_rec=zaoQiPI-I39dHiu5Ge4PDWEYAPzWXkaRCMbyZDPrAkSxhnsFftsxxLKxIXy2jgr5g4cqfQ6b-i32mhGV8ZwakuenC_92dIJY_TPsNUQWxK2H7LROVEEgF5fhnV2G7BPX85EC3G2wI9Dwa3-JsnNQNibdH7_zykh23h0mPRq8ohnYTyxPMidh6Xz4l_xWMg-EBRqGpfONY7KBhhwF9EBEfgp2xLYj",
          "reached": true,
          "copy": {
            "title": "Information - RYZE - Checkout",
            "hero_copy": "Information | Express checkout | Contact",
            "h1": [
              "Information",
              "There was a problem with our checkout"
            ],
            "h2": [
              "Express checkout",
              "Contact",
              "Shipping address",
              "Order summary"
            ],
            "ctas": [
              "Continue to shipping",
              "Refund policy",
              "Shipping",
              "Privacy policy",
              "Terms of sale",
              "Cancellations",
              "Swap",
              "Apply",
              "Submit"
            ],
            "prices": [
              "$18.00",
              "$45.00",
              "$27.00",
              "$50",
              "$57.60",
              "$115.00",
              "$36.00"
            ],
            "form_fields": 24
          },
          "proof": [
            {
              "type": "review_count",
              "text": "150,000+\nReviews",
              "value": 150000
            },
            {
              "type": "guarantee",
              "text": "30-Day Guarantee",
              "value": 30
            },
            {
              "type": "units_shipped",
              "text": "Over 1M Shipped",
              "value": null
            },
            {
              "type": "free_shipping",
              "text": "Free shipping",
              "value": null
            },
            {
              "type": "savings_total",
              "text": "TOTAL SAVINGS\n$18.00",
              "value": 18
            }
          ],
          "tactics": [
            "trust_badges",
            "free_shipping",
            "social_proof_logos",
            "express_checkout"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/full.png"
          },
          "crops": [
            {
              "region": "proof",
              "label": "Proof placement",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/crops/proof.png"
            },
            {
              "region": "checkout",
              "label": "Checkout region",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/desktop/04-checkout/crops/checkout.png"
            }
          ]
        }
      ]
    },
    "mobile": {
      "score": {
        "score": 90,
        "band": "Excellent",
        "stars": 5
      },
      "steps": [
        {
          "n": 1,
          "id": "home",
          "label": "Homepage / Lander",
          "url": "https://www.ryzesuperfoods.com/",
          "reached": true,
          "copy": {
            "title": "⭐ 200K+ Reviews | #1 Bestselling Mushroom Coffee - 40% Off | RYZE",
            "hero_copy": "4TH OF JULY SALE | 40% Off Bundles + Gifts worth $40 | RYZE Starter Kit",
            "h1": [],
            "h2": [
              "4TH OF JULY SALE",
              "40% Off Bundles + Gifts worth $40",
              "RYZE Starter Kit",
              "Covering All Aspects Of Health",
              "Our 100% Organic, ‍6-Mushroom Blend",
              "Beyond Your ‍Daily Ritual",
              "Learn More About Us",
              "Free Mindfulness App"
            ],
            "ctas": [
              "Yes",
              "TRY RYZE TODAY",
              "GET STARTED",
              "VIEW NUTRITION",
              "How much caffeine is in the product?",
              "Can you consume while pregnant or breastfeeding?",
              "Does mushroom coffee contain coffee?",
              "Where is it made?",
              "Are there any additives or sweeteners?",
              "When is the best time to consume Ryze?",
              "Where do you ship?",
              "Are you certified gluten-free? Vegan?"
            ],
            "prices": [
              "$40",
              "$49.50",
              "$80",
              "$0.83",
              "$66"
            ],
            "form_fields": 0
          },
          "proof": [
            {
              "type": "review_count",
              "text": "276,053\nReviews",
              "value": 276053
            },
            {
              "type": "guarantee",
              "text": "30-Day Money Back Guarantee",
              "value": 30
            },
            {
              "type": "free_shipping",
              "text": "Free shipping",
              "value": null
            },
            {
              "type": "discount",
              "text": "40% OFF",
              "value": 40
            }
          ],
          "tactics": [
            "sticky_cta",
            "review_wall",
            "countdown_timer",
            "faq_accordion",
            "trust_badges",
            "per_unit_price",
            "free_shipping"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/01-home/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/01-home/full.png"
          },
          "crops": [
            {
              "region": "primary_cta",
              "label": "Primary CTA",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/01-home/crops/primary_cta.png"
            },
            {
              "region": "proof",
              "label": "Proof placement",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/01-home/crops/proof.png"
            }
          ]
        },
        {
          "n": 2,
          "id": "pdp",
          "label": "Product page (Mushroom Coffee)",
          "url": "https://www.ryzesuperfoods.com/products/mushroom-coffee",
          "reached": true,
          "copy": {
            "title": "Mushroom Coffee (30 Servings) – RYZE",
            "hero_copy": "4TH OF JULY SALE | Mushroom Coffee | Start Your New Ritual",
            "h1": [
              "Mushroom Coffee",
              "RYZE Ritual Set",
              "RYZE Starter Kit"
            ],
            "h2": [
              "4TH OF JULY SALE",
              "Start Your New Ritual",
              "With Two Cups Per Day",
              "Join The",
              "RYZE Revolution",
              "You Will Love It.",
              "Guaranteed.",
              "You Will Love It."
            ],
            "ctas": [
              "SKIP TO MAIN CONTENT",
              "GET STARTED",
              "TRY RYZE TODAY 30-Day Money Back Guarantee",
              "TRY RYZE TODAY",
              "WRITE A REVIEW",
              "0 people voted yes",
              "0 people voted no",
              "1 person voted yes",
              "Show more",
              "ㅤSIGN UPㅤ",
              "Track Your Order"
            ],
            "prices": [
              "$30.50",
              "$57.40",
              "$27",
              "$45",
              "$0.90",
              "$36.00",
              "$57.60",
              "$115",
              "$0.82",
              "$80.01",
              "$49.50",
              "$80",
              "$66.00"
            ],
            "form_fields": 3
          },
          "proof": [
            {
              "type": "review_count",
              "text": "211,703 Reviews",
              "value": 211703
            },
            {
              "type": "star_rating",
              "text": "4.8\nout of 5",
              "value": 4.8
            },
            {
              "type": "guarantee",
              "text": "30-Day Money Back Guarantee",
              "value": 30
            },
            {
              "type": "free_shipping",
              "text": "Free shipping",
              "value": null
            },
            {
              "type": "discount",
              "text": "40% OFF",
              "value": 40
            }
          ],
          "tactics": [
            "review_wall",
            "countdown_timer",
            "free_gift",
            "trust_badges",
            "per_unit_price",
            "free_shipping",
            "social_proof_logos"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/02-pdp/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/02-pdp/full.png"
          },
          "crops": [
            {
              "region": "proof",
              "label": "Proof placement",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/02-pdp/crops/proof.png"
            }
          ]
        },
        {
          "n": 3,
          "id": "cart",
          "label": "Cart",
          "url": "https://www.ryzesuperfoods.com/cart",
          "reached": true,
          "copy": {
            "title": "Your Shopping Cart – RYZE",
            "hero_copy": "4TH OF JULY SALE | Shopping Cart | Cart items",
            "h1": [
              "Shopping Cart"
            ],
            "h2": [
              "4TH OF JULY SALE",
              "Cart items"
            ],
            "ctas": [
              "Remove",
              "Update Cart",
              "CHECKOUT",
              "Track Your Order"
            ],
            "prices": [
              "$27.00",
              "$45",
              "$49.50",
              "$80"
            ],
            "form_fields": 3
          },
          "proof": [
            {
              "type": "urgency",
              "text": "LIMITED TIME",
              "value": null
            },
            {
              "type": "discount",
              "text": "40% OFF",
              "value": 40
            }
          ],
          "tactics": [
            "countdown_timer",
            "free_gift",
            "trust_badges"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/03-cart/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/03-cart/full.png"
          },
          "crops": [
            {
              "region": "primary_cta",
              "label": "Primary CTA",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/03-cart/crops/primary_cta.png"
            },
            {
              "region": "checkout",
              "label": "Cart / order summary",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/03-cart/crops/checkout.png"
            }
          ]
        },
        {
          "n": 4,
          "id": "checkout",
          "label": "Checkout",
          "url": "https://www.ryzesuperfoods.com/checkouts/cn/hWNEKCCaXw2MZ0mCNGIQpozi/en-us/information?_r=AQABrgWRDjLpiXLUw83fkxc12CvcFt55LKpQlmZyg9uB2-U&auto_redirect=false&edge_redirect=true&skip_shop_pay=true",
          "reached": true,
          "copy": {
            "title": "Information - RYZE - Checkout",
            "hero_copy": "Information | Express checkout | Contact",
            "h1": [
              "Information",
              "There was a problem with our checkout"
            ],
            "h2": [
              "Express checkout",
              "Contact",
              "Shipping address",
              "Order summary"
            ],
            "ctas": [
              "Order summary Total price $45.00 Discounted price $27.00",
              "Swap",
              "Continue to shipping",
              "Refund policy",
              "Shipping",
              "Privacy policy",
              "Terms of sale",
              "Cancellations"
            ],
            "prices": [
              "$45.00",
              "$27.00",
              "$50",
              "$57.60",
              "$115.00"
            ],
            "form_fields": 22
          },
          "proof": [
            {
              "type": "review_count",
              "text": "150,000+\nReviews",
              "value": 150000
            },
            {
              "type": "units_shipped",
              "text": "Over 1M Shipped",
              "value": null
            },
            {
              "type": "free_shipping",
              "text": "Free shipping",
              "value": null
            }
          ],
          "tactics": [
            "trust_badges",
            "free_shipping",
            "social_proof_logos",
            "express_checkout"
          ],
          "screenshots": {
            "hero": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/04-checkout/hero.png",
            "full": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/04-checkout/full.png"
          },
          "crops": [
            {
              "region": "proof",
              "label": "Proof placement",
              "url": "https://uxxray.com/reports/ryzesuperfoods.com/2026-07-10/mobile/04-checkout/crops/proof.png"
            }
          ]
        }
      ]
    }
  }
}