# Agent Brief. build in the style of source.insightful.io

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Product → Products → Compare Insightful

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#000000` | 32.4% | support |
| `#231a56` | 21% | support |
| `#f7f7ff` | 15.8% | background |
| `#ffffff` | 13.1% | background |
| `#fbfbff` | 9.1% | background |
| `#2a2163` | 2.6% | support |
| `#f1f1ff` | 2.3% | background |
| `#00e0e0` | 1% | accent/brand |

Curated roles: `primary=#00e0e0` · `accent=#00e0e0` · `bg=#f7f7ff` · `surface=#ffffff` · `text=#202a3c`

## Type
- Display: `Sourcesanspro`
- Body: `Sourcesanspro`
- Size scale (px): 10, 12, 14, 16, 18, 20, 22, 28, 32, 40, 48, 54
- Radius (px): 12, 16, 24, 32, 40, 50

## Patterns detected (fact-based). 5/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p2: FAQs1. What is Intelligent Process Improvement and How Does It Work? Intelligent Process I; p3: FAQs 1. What is an insider threat? 2. What are some insider threats examples? There are mu; p4: FAQs Who uses Insightful? Insightful is trusted by 5,000+ organizations worldwide, from st)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Start Free; p2: Free Trial; p3: Start Free)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: trusted by; p2: trusted by; p3: trusted by)_
- **Usage / adoption proof**. A count of developers / teams / companies / stars using the product. _(p4: 5,000+ organizations)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(home: Book a Demo; p2: Book a Demo; p3: Book a Demo)_

## Proof language (harvested strings → templates)
- `{X}/5`. e.g. "4.8/5"
- `Join {N}+ users`. e.g. "Join 210,000+ users"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 2 across 3 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.
