# Agent Brief. build in the style of toolbout.com

> Machine-extracted from a live on-demand funnel teardown (2026-10-16). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 2-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Compare

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#faf7f0` | 74.9% | background |
| `#241c14` | 21.7% | support |
| `#ffffff` | 2.6% | background |
| `#211a13` | 0.4% | support |
| `#b06e35` | 0.3% | accent/brand |
| `#f3e3d2` | 0% | background |
| `#e6efe8` | 0% | background |

Curated roles: `accent=#241c14` · `bg=#faf7f0` · `surface=#ffffff` · `text=#5c5347`

## Type
- Display: `Instrument Serif`
- Body: `Schibsted Grotesk`
- Size scale (px): 10, 12, 13, 14, 15, 16, 17, 21, 22, 26, 38, 46
- Radius (px): 8, 10, 18, 20, 50, 999

## Patterns detected (fact-based). 3/10
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(p2: comparison table: Jasper · Copy.ai · Writesonic)_
- **Affiliate disclosure**. An FTC-style disclosure ("we may earn a commission", "as an Amazon Associate"). a transparency/trust signal. _(home: disclosure present; p2: disclosure present)_
- **Ranked "best of" list**. A ranked / numbered comparison of options ("best X for Y", "top 5"). the affiliate roundup pattern. _(p2: ranked list)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 2 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 2-step funnel walk.
