# Agent Brief. build in the style of tryspook.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-26). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Demo → Signup

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#f4f1ea` | 38.3% | background |
| `#ffffff` | 27.8% | background |
| `#12171d` | 14.2% | support |
| `#151a20` | 13.8% | support |
| `#fffdf8` | 3.5% | background |
| `#22282e` | 1.4% | support |
| `#c15f3c` | 0.7% | accent/brand |
| `#f4f3ee` | 0.1% | background |

Curated roles: `accent=#22282e` · `bg=#f4f1ea` · `surface=#ffffff` · `text=#1c242b`

## Type
- Display: `Inter`
- Body: `Inter`
- Size scale (px): 10, 11, 12, 13, 14, 16, 17, 18, 38, 40, 52, 64
- Radius (px): 3, 4, 10, 12, 22, 33554400

## Patterns detected (fact-based). 7/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Frequently asked questions)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(home: 5.0
· 3 reviews)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: free trial; p2: Start for Free; signup: Start for Free)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: Launched on LaunchPanda, Spook on Nick Launches, List on Similarlabs; p2: logos: Launched on LaunchPanda, Spook on Nick Launches, List on Similarlabs)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $60/mo, $110/mo)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(home: Book a demo; p2: BOOK A DEMO; signup: docs link)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(p2: Your name, email, example.com, Questions, doubts, or the part of Spook you're most curious about...; signup: email, password)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.