# Agent Brief. build in the style of updf.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing Enterprises → Pricing Education → Pricing Individuals

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 46.2% | background |
| `#000000` | 35.8% | support |
| `#efefef` | 6.8% | background |
| `#dbdbdb` | 3.6% | background |
| `#f4ffcf` | 2.9% | background |
| `#fbffcb` | 2.2% | background |
| `#dafaff` | 1.6% | background |
| `#fdfdfd` | 0.5% | background |

Curated roles: `primary=#fbffcb` · `accent=#fbffcb` · `bg=#ffffff` · `surface=#efefef` · `text=#000000`

## Type
- Display: `Outfit`
- Body: `Rubik`
- Size scale (px): 12, 13, 14, 15, 16, 18, 20, 24, 28, 40, 56, 70
- Radius (px): 6, 8, 12, 16, 18, 24

## Patterns detected (fact-based). 5/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: FAQ; p2: Frequently Asked Questions; p3: Frequently Asked Questions)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(p2: Free Trial; p3: free trial; p4: free trial)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: trusted by; p2: trusted by; p4: logo wall (6 distinct marks))_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(p4: free, $39.99/mo, $10.00/mo, $4.99/mo)_
- **Lead-capture form**. An on-page form collecting contact details (email / name / phone) outside a checkout. _(p2: text, text, Please enter, esfpx_email; p3: text, esfpx_email)_

## Proof language (harvested strings → templates)
- `{N}-Day Money Back Guarantee`. e.g. "30-day money back guarantee", "30-Day Money Back Guarantee"
- `{N}% off`. e.g. "50% Off", "26% off"
- `{N}+ reviews`. e.g. "700+ reviews"
- `{X}/5`. e.g. "4.8/5"

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 8 across 4 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.