# Agent Brief. build in the style of whatbrandonthinks.org

> Machine-extracted from a live on-demand funnel teardown (2026-10-11). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 3-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Review → Pricing

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#fffaf2` | 30.7% | background |
| `#ffffff` | 22.1% | background |
| `#f7f1e8` | 18.6% | background |
| `#171512` | 6.9% | support |
| `#17130f` | 6.9% | support |
| `#eadfce` | 6.2% | background |
| `#da4d3d` | 3.7% | accent/brand |
| `#fffdf8` | 2.1% | background |

Curated roles: `primary=#da4d3d` · `accent=#da4d3d` · `bg=#fffaf2` · `surface=#ffffff` · `text=#171512`

## Type
- Display: `Libre Baskerville`
- Body: `Inter Variable`
- Size scale (px): 10, 11, 12, 13, 14, 15, 16, 18, 20, 22, 38, 72
- Radius (px): 16, 17, 18, 24, 50, 999

## Patterns detected (fact-based). 4/11
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: BEFORE YOU UPLOAD Questions before you upload. Is the preview really free? What happens to; p2: STRAIGHT ANSWERS Frequently asked questions Is this an independent What Brandon Thinks rev; pricing: STRAIGHT ANSWERS Frequently asked questions How much does What Brandon Thinks cost? What i)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(pricing: Free preview: €0
Classic: €9.99 once
Deep: €14.99 once)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(pricing: start free)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logo wall (11 distinct marks))_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 3 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 3-step funnel walk.