# Agent Brief. build in the style of whatthegif.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-09). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 1-page capture: the walk did not go past the entry page, so nothing deeper in the funnel was evaluated.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#fffdf8` | 68.4% | background |
| `#141418` | 15.1% | support |
| `#f4f1e9` | 10.8% | background |
| `#ffffff` | 5.1% | background |
| `#ff3b2f` | 0.3% | accent/brand |
| `#2b34ff` | 0.2% | accent/brand |
| `#ffd23f` | 0.1% | accent/brand |

Curated roles: `primary=#f4f1e9` · `accent=#f4f1e9` · `bg=#fffdf8` · `surface=#f4f1e9` · `text=#3a3a3c`

## Type
- Display: `Bricolage Grotesque`
- Body: `-apple-system`
- Size scale (px): 11, 12, 13, 14, 15, 16, 18, 19, 21, 22, 34, 44
- Radius (px): 12, 14, 18, 20, 50, 999

## Patterns detected (fact-based). 1/5
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(home: Is What the GIF really free?)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 1 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: no

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 1-page capture: the walk did not go past the entry page, so nothing deeper in the funnel was evaluated.