# Agent Brief. build in the style of whereisthisplace.online

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 2-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Pricing

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#f6f4ee` | 49.1% | background |
| `#efece3` | 28.2% | background |
| `#ffffff` | 21.3% | background |
| `#e8efe9` | 1% | background |
| `#123b2f` | 0.3% | support |
| `#edeae0` | 0.1% | background |
| `#b4762a` | 0% | accent/brand |
| `#f2e7d6` | 0% | background |

Curated roles: `primary=#efece3` · `accent=#efece3` · `bg=#f6f4ee` · `surface=#efece3` · `text=#3f4a44`

## Type
- Display: `Source Serif 4`
- Body: `IBM Plex Mono`
- Size scale (px): 9, 10, 11, 12, 13, 14, 15, 16, 17, 19, 20, 46
- Radius (px): 3, 4, 10, 12, 16, 33554400

## Patterns detected (fact-based). 7/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(home: comparison table: THIS SITE · GOOGLE LENS · CHATGPT · POSTING ON REDDIT; pricing: comparison grid: 5 rows)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(pricing: 01 Is the photo location finder actually free? +)_
- **Proof above the fold**. Social proof rendered within the first viewport on at least one step. _(pricing: ★ Most popular)_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(home: Free · proof from $0; pricing: Try it free)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: logos: marc_from_lisbon, Priya, Elena · Berlin, J. Okonkwo, Wei Chen; pricing: logos: Verified on DANG!, Submit AI Tools, NavFolders, Find us on Firsto, Listed on Turbo0)_
- **Pricing tiers**. Named plan tiers with per-month / per-seat pricing. _(home: free, $5.00/mo, $16.99/mo, $16.99mo; pricing: free, $5/mo, $5.00/mo, $16.99/mo)_
- **Press / "as seen in"**. Media logos or an "as seen in / featured in" claim borrowing publication credibility. _(home: featured on; pricing: featured on)_

## Proof language (harvested strings → templates)
- `{N}% off`. e.g. "20% off"

## Funnel facts
- Depth reached: 2 step(s)
- Proof points: 1 across 2 step(s)
- Discount/anchor pricing: yes · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 2-step funnel walk.