# Agent Brief. build in the style of wise.com

> Machine-extracted from a live on-demand funnel teardown (2026-08-15). 100% facts —
> measured tokens, detected patterns, harvested proof strings. No LLM interpretation.
> Measured from a 4-step funnel walk.
> Tokens: `tokens.json` / `tailwind.css`.

**Funnel:** Homepage / Lander → Gb → Platform → Us

## Palette (area-weighted from live CSS)
| Hex | Usage | Likely role |
|-----|------:|-------------|
| `#ffffff` | 46.7% | background |
| `#163300` | 22.7% | support |
| `#9fe870` | 22.7% | accent/brand |
| `#000000` | 5% | support |
| `#21231d` | 1.8% | support |
| `#a0e1e1` | 1.1% | support |
| `#ecf9f9` | 0.1% | background |
| `#3e3b07` | 0.1% | support |

Curated roles: `primary=#9fe870` · `accent=#9fe870` · `bg=#ffffff` · `surface=#ecf9f9` · `text=#163300`

## Type
- Display: `Wise Sans`
- Body: `Wise Sans`
- Size scale (px): 12, 14, 15, 16, 18, 20, 25, 29, 40, 59, 89, 105
- Radius (px): 2, 19, 28, 50, 1000, 9999

## Patterns detected (fact-based). 6/11
- **Us-vs-them comparison**. A comparison table framing the brand against alternatives. _(home: Sending 1,000 GBP withRecipient gets(Total after fees)1,165.)_
- **FAQ / objection handling**. An accordion / FAQ block answering objections. _(p2: Can I set up my account before I move? How many currencies can I have in my Wise account? )_
- **Free trial / freemium**. A free trial, free tier, or "no credit card" entry offer. _(p4: free plan)_
- **Trusted-by logo wall**. Customer/company logos or a "trusted by / used by" claim. _(home: trusted by; p2: logo wall (11 distinct marks); p3: used by)_
- **Usage / adoption proof**. A count of developers / teams / companies / stars using the product. _(home: 8 million customers; p3: 950+ engineers)_
- **Demo / docs entry**. A "book a demo" or documentation / API entry point. _(home: documentation; p2: documentation; p3: documentation)_

## Proof language (harvested strings → templates)
- _(none extracted)_

## Funnel facts
- Depth reached: 4 step(s)
- Proof points: 0 across 0 step(s)
- Discount/anchor pricing: no · Countdown: no · Subscription: yes

## To replicate
Match the palette + type tokens above and deploy the detected patterns. Measured from a 4-step funnel walk.
